With the British public and international fans of the royal family to one side, how are brands celebrating the coronation?
Stop copying me! How do brands steer clear of the wrong side of trademark law?
Copyright infringement can come in the form of logos, products and even Adidas’ three stripes … but how should brands avoid pricey court cases?
Tesco ordered to cease use of Clubcard logo in Lidl trademark row
The High Court has ruled that Tesco must stop displaying its Clubcard logo as it infringes Lidl’s trade mark rights in its logo.
WACL unveils ‘50%’ campaign to encourage industry to fill half of CEO roles with women
WACL has unveiled ‘The 50%’ – a new campaign which hopes to encourage the advertising industry to fill 50% of its CEO roles with women.
Tesco celebrates the magic of Eid as Ramadan enters final week
Tesco has this week launched a new integrated campaign to mark this year’s holy month of Ramadan in the run up to Eid celebrations.
Tesco in-store coronation activation to tour the nation
Creative brand experience agency N2O has created an immersive, multi-brand coronation activation for Tesco stores this spring.
Sainsbury’s takes on Tesco’s Clubcard loyalty success with low Nectar Prices
Sainsbury’s has introduced lower prices for customers subscribing to its Nectar Card loyalty scheme as part of an effort to take on rival Tesco
Tesco Mobile’s trusty trolley returns to save the day once again in playful BBH spot
Tesco Mobile has launched a new integrated campaign to position its brand as the ‘most helpful’ network on the UK market.
ITV AdLabs names top FMCG brands trialling its new media solution for Tesco and Boots
Some of the biggest advertisers within the FMCG sector, including Unilever and PepsiCo are currently trialling ITV’s new Retail Media solution…
Tesco redesigns iconic logo as part of unique Easter egg hunt
Tesco is celebrating this Easter by giving its iconic logo an egg-themed makeover supported by a £100k giveaway to 100 lucky winners.