To promote the opening of a new Tesco Express in Dublin city centre, creative agency BBH has launched an interactive out-of-home activation that…
Cleaning influencer Mrs Hinch has two ads banned for failing to highlight videos as promotions
Two ads from cleaning influencer Mrs Hinch have been banned by the ASA for failing to clearly identify the videos as advertisements.
Tesco Clubcard advert branded ‘horrifying’ and ‘creepy’ online
Tesco’s latest advertisement for its Clubcard scheme has been slammed online with viewers branding the campaign as ‘creepy’ and ‘horrifying’.
Imperial Tobacco appoints new UK head of trade marketing
Imperial Tobacco has appointed Paul Coggins to the role of head of trade marketing for the UK.
Tesco partners up with Billie Faiers and her home and lifestyle brand Chapter B
Tesco has unveiled a new partnership with TV personality, Billie Faiers and her new home and lifestyle brand, Chapter B.
Activia creates ‘What The Gut?’ museum in London Soho
Activia has created a ‘What The Gut?’ museum in a bid to educate the public on the importance of gut health.
M&S Christmas spot won ad awareness among grocers during festive period, says YouGov
Among grocery retailers, M&S’s Christmas ad triumphed over its rivals, with 41.5% of UK adults watching the ad from 1 November to 25 December.
Say It Now and Tesco deliver successful audio campaign
Say It Now has partnered with Tesco to deliver an actionable audio smart speaker advertising campaign to enable customers to access…
BBH secures Tesco clothing brand F&F
BBH has this week secured F&F’s account and will now be tasked with overseeing the Tesco clothing brand’s strategy and creative vision.
Aldi Price Match: clever pricing campaign or free press for the German discounter?
Is Aldi Price Match branding continually promoting a rival .. or is it a clever branding ploy, convincing loyal customers that they need not shop elsewhere?