Disney has teamed up with Booking.com to launch an ‘Under the Sea’ inspired global campaign to celebrate the release of Disney’s The Little Mermaid in theatres on May 26.
Uber Eats and Disney+ cook up tiny Ant-Man tasting menu
Uber Eats has partnered up with Disney+ to cook up a miniature tasting menu in celebration of the release of Ant-Man and The Wasp: Quantumania.
Disney and Spotify collaborate to promote Disney+
Disney and Spotify have collaborated to launch a new campaign that will mix worlds of music, film and TV.
Netflix’s advertising tier surpasses one million users
Netflix’s cheaper ad-supported subscription service has surpassed one million users in its second month.
Buddy Elf Asda ad named nation’s favourite ad of 2022 by ITV and System1
ITV and marketing research company System1 have revealed the the 50 top-performing UK ads of 2022.
Forget Rihanna – which ads and brands won the Super Bowl?
Setting a pregnant Rihanna and her half-time performance to one side – System1 and Brandwatch have ranked the top-performing Super Bowl ads.
Disney Super Bowl ad celebrates 100 years of storytelling
The Walt Disney Company has marked its 100th anniversary by debuting a special commercial during the Super Bowl LVII last night (12 February).
Disney to extend Hulu’s ad targeting capabilities to Disney+
Disney has announced that it will begin to roll out aspects of Hulu’s ad-targeting capabilities to Disney+.
Brits would ‘not mind’ watching ads for cheaper streaming subscriptions
Brits would consider watching ads if it meant a cheaper subscription option on streaming platforms, new data from Kantar TGI has shown.
Apple TV+ hires marketing lead behind Disney+
Apple TV+ has appointed veteran marketer and ex Disney+ marketing lead Ricky Strauss as its new head of marketing.