As Facebook celebrates its 20th anniversary, we examine the radical impact that the social network has had on the advertising and marketing industries.
Facebook faces mammoth £3bn data privacy lawsuit in London courts
A £3 billion lawsuit brought against Facebook over alleged breaches of data privacy has been given the go ahead by a London judge.
Are Meta’s new fake AI labelling tools just a drop in the ocean?
Facebook and Instagram owner Meta has said that it will implement new technology to detect and label images generated by AI tools.
Sheryl Sandberg quits board of Facebook’s £92bn advertising empire
Sheryl Sandberg has stepped down from parent company Meta after turning Facebook from a simple tech start-up into a global advertising empire.
Labour goes back-to-basics with ‘Rishi’s raw deal’ spoof attack ads
Labour is taking a back-to-basics spoof approach to its new year campaigning with ‘Rishi’s raw deal’ attack ads appearing across the UK.
Tory party spends £50,000 on Rishi Sunak Facebook adverts in one week
The Conservative Party has dramatically ramped up its ad spend on Rishi Sunak’s Facebook page in the final weeks of 2023.
Meta bars political advertisers from using its new generative AI tools
Meta is set to bar political campaigns and other advertisers with regulated industries from using its new generative AI advertising products.
Meta launches paid-for ad-free subscription for Facebook and Instagram users in Europe
Meta’s Facebook and Instagram are now offering EU users the chance to pay to use ad-free versions of the sites for a £9 monthly subscription fee.
Hair and beauty SMEs name their favourite social media channels for marketing
YouTube has been found to be the outright most popular social media channel used for marketing by hair and beauty SMEs.
Amazon has Meta in its sights as it makes significant ecommerce ad market gains
Amazon is making large gains among UK ecommerce businesses growing its ad share from 1.7% to 6.1% over the last quarter.