Marketing Beat speaks to industry experts to find out if the government’s decision to delay the HFSS ad ban will really make a difference to junk food brands?
CMA investigates Google for the second time for abusing its position in the ‘ad tech stack’
The CMA has launched a second investigation into Google’s practices in ad technology, following a recent probe into its Meta ‘Jedi Blue’ agreement.
M&S partners with Bowel Cancer UK for new awareness campaign
M&S has partnered with Bowel Cancer UK to drive a new awareness campaign, aimed at acquainting the public with the disease’s main symptoms.
M&S Food teams up with UK national football teams to promote ‘Eat Well, Play Well’
M&S Food has launched a partnership with England, Scotland, CYMRU and the Northern Ireland National Football Teams to promote healthy eating.
Twitter investors sue Elon Musk for delaying stake disclosure
Twitter investors have sued Elon Musk for delaying the disclosure of his stake in the platform, as he completes a $44 billion buyout of the company.
Emmi Caffé Latte becomes Love Island’s official iced coffee sponsor
Emmi Caffé Latte has been named the official iced coffee sponsor of ITV2’s reality show, Love Island, which returns for its eight series on 6 June.
Shipyard American ale gets rebrand ahead of UK marketing push
Carlsberg Marston’s Brewing Company has announced a rebrand of its Shipyard ale range.
Johnny Vegas voices a seagull in Blackpool Council’s £1.3m marketing campaign
Blackpool Council has partnered with Merlin Entertainments to launch the city’s ‘biggest ever’ marketing campaign, spearheaded by Johnny Vegas.
Cost of living crisis: Consumers want brands to price products fairly, IPA reveals
The IPA has found from a survey of 2,000 people that consumers want brands to focus on value for money in light of the cost of living crisis.
Twitter fined $150m for exploiting data for targeted advertising
Twitter has been fined $150 million by the Federal Trade Commission (FTC) for ‘deceptively’ using account security data for targeted advertising.
Kraken Rum opens Soho pop-up
To celebrate its first foray into the flavoured rum market, Kraken Rum is opening a pop-up gallery, where guests can drink the artwork on show.
Aperol brings a taste of Italy to Covent Garden with pop-up piazza
Aperol Spritz is recreating an Italian piazza in Covent Garden, complete with pavement-style seating and a double-tier bar.
Cancer Research UK praises Tesco for ‘impactful’ relationship
Cancer Research UK has praised Big 4 grocer Tesco and Scottish Power for their “impactful relationship” over the years.
Government to use mobile game ads to raise awareness around Minimum Wage increase
The government is using mobile game ads to encourage people to check that they are being payed correctly after minimum wage increase.
CMA investigates Google for the second time for abusing its position in the ‘ad tech stack’
The CMA has launched a second investigation into Google’s practices in ad technology, following a recent probe into its Meta ‘Jedi Blue’ agreement.
M&S partners with Bowel Cancer UK for new awareness campaign
M&S has partnered with Bowel Cancer UK to drive a new awareness campaign, aimed at acquainting the public with the disease’s main symptoms.
M&S Food teams up with UK national football teams to promote ‘Eat Well, Play Well’
M&S Food has launched a partnership with England, Scotland, CYMRU and the Northern Ireland National Football Teams to promote healthy eating.
Twitter investors sue Elon Musk for delaying stake disclosure
Twitter investors have sued Elon Musk for delaying the disclosure of his stake in the platform, as he completes a $44 billion buyout of the company.
Emmi Caffé Latte becomes Love Island’s official iced coffee sponsor
Emmi Caffé Latte has been named the official iced coffee sponsor of ITV2’s reality show, Love Island, which returns for its eight series on 6 June.
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