Marketing and advertising industries pay tribute to Queen Elizabeth II, advertising suspended

Upon the announcement yesterday of Queen Elizabeth II’s passing at the age of 96, after 70 years on the throne, the nation has come to a standstill as it begins a 10-day mourning period.

A raft of broadcasters and media owners have this morning confirmed that they have temporarily suspended most, if not all advertising across their platforms.

The Institute of Practitioners in Advertising’s director-general, Paul Bainsfair this morning issued a short statement paying his respects: “It is with a heavy heart that we hear the news of the death of Her Majesty Queen Elizabeth II.

“She has been head of state and our Queen for all of our lifetime and she was revered across the world for her wisdom and her sense of duty.

“The greatest honour bestowed upon the IPA in its long history was when Her Majesty awarded our Royal Charter in 2015. We extend our sincerest condolences to the Royal Family as the nation enters a period of mourning.”

The Incorporated Society of British Advertisers issued a short statement via a spokesperson, reading: “Everyone at ISBA is deeply saddened by the death of Her Majesty the Queen. The thoughts of all of us are with the Royal Family at what will be a time of great sorrow.”

Global marketing and advertising holding group WPP said: “On behalf of all WPP people and companies we extend our sincere condolences to the family of Her Majesty Queen Elizabeth II.

“Through decades of profound change, Her Majesty has been a constant in all our lives. Her extraordinary life of tireless service is a source of inspiration and pride to countless millions, and her loss will be felt around the world.”

 

The Queen’s passing has also unsurprisingly come to dominate the vast majority of digital out-of-home screens across the country, with industry powerhouse ClearChannel announcing: “As a sign of respect for the passing of Her Majesty The Queen, all Clear Channel UK digital displays will be blacked out until 6am on Saturday.”

Part of the wider WPP group, iconic British agency Ogilvy has said that it “Joins the world in mourning the passing of Queen Elizabeth II. Her impact was felt far and wide, and her legacy will endure. We offer our deepest condolences to the Royal Family.”

Advertising Association CEO Stephen Woodford has said: “The Advertising Association pays tribute to Her Majesty The Queen, for her dedicated service to our country during her long reign. The Queen was exemplary in her work for our people and society, and we know that the advertising industry will be sensitive to the mood of the nation during this period of mourning.”

The Data and Marketing Association (DMA) added: “We are greatly saddened by the loss of her Majesty the Queen today, we thank her for her dedication and service to our country. Our thoughts are with the Royal family at this time of deep sorrow.”

‘Big six’ agency group Dentsu tweeted last night: “We are deeply saddened by the passing of Her Majesty, Queen Elizabeth II. We are thankful for her 70 years of service and extend our deepest condolences to the Royal Family.”

McCann Worldgroup’s UK branch has posted this afternoon, issuing a short statement reading: “McCann joins the world in mourning the passing of Quen Elizabeth II. Our thoughts and condolences are with the Royal Family.”

London agency VCCP, responsible for numerous highly-successful campaigns over the last decade paid tribute by thanking the Queen for her service, writing: “We are deeply saddened to have heard the news of our beloved Queen Elizabeth II’s passing.

“Today we join the world in remembering her and her 70 years of her dedicated service. Our thoughts are with her family and loved ones in this difficult time of mourning.”

Iconic British agency M&C Saatchi, whose numerous political ad campaigns marked the 20th century, offered their condolences, writing: “On behalf of everyone at M&CSaatchi Group, we share our sadness at the passing of the incredible Queen Elizabeth II. We send our sincere condolences – not just to the Royal Family – but to all at home and abroad who are mourning her loss.”

 

More to follow

 

AgenciesBrandsNewsPeople

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