Vodafone has unveiled a new creative platform, heroed by the brand’s latest face Roman Kemp driving an ice cream van across the UK.
Vodafone appoints Leo Burnett as new strategic and creative agency
Vodafone has appointed Leo Burnett as its new strategic and creative agency, following a highly competitive pitch process.
WATCH: Vodafone celebrates the power of connection in Christmas 2023 ad
Vodafone is celebrating the power of connection in its new Christmas advert featuring a hero elf and a young girl’s scheme to capture Santa on camera.
Kantar reveals the UK’s most valuable brands
Vodafone has topped Kantar’s list of the most valuable UK brands for the second year running, followed by HSBC, Shell, BP and Johnnie Walker.
6 innovative OOH wraps: from IKEA bags to Netflix tunnels
Inspired by IKEA’s big blue bag, we’ve wrapped up – pun intended – six of the most innovative ways brands have made the most of outdoor space.
Vodafone leans into Rugby World Cup sponsorship with family-focused ad
Vodafone is leaning into its sponsorship of the Irish national rugby team with a family-focused campaign from Folk Wunderman Thompson.
Vodafone makes history with celebratory OOH wrap of Marble Arch
Vodafone has made history the Best in London Network award with an impressive out-of-home (OOH) wrap of Marble Arch.
Wimbledon 2023: 6 of the best campaigns making the rounds during the turbulent tournament
As tennis’s global showpiece event rolls around again for its 136th edition, MB looks at 6 of the best campaigns in what has been a turbulent week.
Vodafone’s ‘misleading’ buy-back claim banned in ASA crackdown
The Advertising Standards Authority (ASA) has banned a Vodafone advert over a misleading claim that the telecom firm was ‘The UK’s only Guaranteed Phone Buy-Back’ company.
Ocean Outdoors brings Wimbledon to the big screen
Ocean Outdoors will present two weeks of live Wimbledon action across its UK network of digital screens, alongside two tennis-themed pop-ups.
