The Guardian has partnered with eco-friendly toilet paper brand Who Gives A Crap to launch a new sustainability campaign.
Zurich spotlights sustainability credentials with latest ‘upcycled’ ad campaign
Zurich has launched the latest ad in its ‘Sustain Your World’ platform, using ‘upcycled’ footage to showcase its environmental credentials.
Sustainability messaging has ‘amplifier effect’ of up to a third on brands
The data said consumers like “simple, jargon-free sustainability messages that connect directly to them, their family and the world around them”.
WATCH: Greenpeace covers Fleetwood Mac’s iconic Don’t Stop for Glasto campaign
Greenpeace has created a new cover of the Fleetword Mac single Don’t Stop with ad agency Mother to inspire a new generation of climate activists.
Little Red Rooster receives B Corp status
Little Red Rooster agency announced yesterday (June 8) that it has gained B Corp status, after taking part in a two year assessment.
Patagonia launches new World Oceans Day campaign to raise awareness of harmful fishing practices
To mark World Oceans Day today (8 June) Patagonia is launching a campaign to raise awareness of the impact of bottom trawling on the ocean.
Allplants founder calls out World Environment Day ‘plastic pollution’ theme
The founder of plant-based meal brand allplants has written a scathing open letter about the chosen theme for this year’s World Environment Day (June 5)
Break up with your showerhead: sex toy ad says wetter is not always better
Sex toy brand Love Not War has released a ‘sustainable masturbation’ campaign encouraging consumers to ‘break up’ with their showerhead for more eco-friendly satisfaction.
Seeing double: George ‘Clone-ey’ spotted at Grind’s new store opening
UK coffee company Grind hired a George Clooney lookalike to the opening party of its new London’s St Pancras store.
Scope3 provides new always-on ad carbon data solution
Ad decarbonisation company Scope3 has launched a new climate data solution which lowers carbon emissions across the digital advertising sector.