Dove partners with Drew Barrymore in its new #TheFaceof10 campaign to tackle the problem of girls being exposed to adult skincare content.
Coca-Cola and Time Out reveal UK’s best ‘Foodmarks’
Coca-Cola has teamed up with Time Out magazine to celebrate global ‘food landmarks’, renaming them ‘Foodmarks’.
Copyright law failing to protect creatives from AI infringements, ministers warned
Copyright law failing to protect creatives from AI infringements, House of Lords warned
Ogilvy shares 2024 predictions for Social 3.0
Ogilvy has identified key trends including brand collaboration, lo-fi realities, AI and the transformation away from traditional influence in its latest social media report.
Google courts adland with new Gemini AI tool
Google will expand the use of its new Gemini AI tool to help create campaigns for advertisers
Ogilvy’s Rahul Titus: People ‘actually trust’ AI influencers
Ogilvy’s global head of influence Rahul Titus has spoken out about the agency’s groundbreaking AI Watermark policy, pointing out that people are ‘actually trusting’ AI influencers.
Behind the judges curtain: judging the DMA Awards 2023
The DMA Awards showcase the best talent the UK marketing industry has to offer, so we took a seat on the judges table to find out more.
Greenpeace attacks Dove for single-use plastic with shock stunt
Greenpeace have planted a subversive redesign of the iconic Dove branding outside Unilever’s headquarters, slamming the company for its shocking use of single use plastic.
Nearly 100% of the creator economy left untapped, new Ogilvy report highlights
A staggering 96% of the creator economy is yet to be tapped into and properly utilised, according to a new report from Ogilvy looking into the future of influencer marketing.