Broadcasting giant ITV has warned of a sharp drop in advertising revenues over the summer, but hopes for a boost from the FIFA World Cup.
Ebay appoints former Microsoft marketing lead as new UK head of advertising
Ebay has today announced the appointment of Upasana Gupta as its new general manager of advertising for the UK.
Cookies are a thing of the past as ad industry focuses on social channels
Cookies are set to become a thing of the past as social takes the lead, according to a report from omnichannel advertising platform Mediaocean.
The Fats of Life: How government and brands must work together on HFSS
Ogilvy UK’s chief strategy officer Jo Arden discusses the impact of the cost-of-living crisis on food and beverage advertising and what brands do to promote healthier choices.
Adam & Eve/DDB encourages staff to come into the office four times a week
Omnicom-owned Adam and Eve/DDB has introduced a ‘Four&Flex’ model that encourages staff to come into the office four days a week.
Google removes over 3.4 billion ads in 2021
In a recent ” Ad Safety Report”, Google revealed that it removed over 3.4 billion ads and suspended over 5.6 million advertiser accounts in 2021.
Meta and NatWest unveil competition to help women in business
Meta and NatWest have launched a new competition to empower female entrepreneurs with business and digital advertising skills across the UK.
ASA on ‘red alert’ as it clamps down on ‘irresponsible’ crypto ads
The Advertising Standards Authority (ASA), has issued an enforcement notice to more than 50 companies advertising cryptocurrencies.