YouTube has suspended Russel Brand from earning money through adverts on his videos, stating the actor and comedian for ‘violating’ its ‘creator responsibility policy’.
ASA cracks down on misleading ‘free trial’ scams
The Advertising Standards Authority (ASA) has warned businesses against offering unclear and misleading ‘free trials’ to consumers.
Disney to increase streaming prices and roll-out ad-supported tier in the UK
Disney is set to raise its streaming prices and increase the frequency of advertising across its Disney+ platform as it battles economic headwinds.
TfL bans a second West End play ad for ‘encouraging graffiti’
Transport for London (TfL) has banned another West End play’s poster after the out-of-home (OOH) failed to meet the network’s advertising standards guidelines.
BBC considers advertising model as licence fee under review
The BBC is considering replacing its current funding model, the licence fee, with alternative methods, including advertising – the main source of funding for traditional commercial TV channels.
The ‘forgotten generation’: unlocking the advertising potential of the over-65s
Over-65s neither value nor enjoy advertising, according to new data which reveals the untapped advertising potential of the older generation.
Regulations tighten as ASA doubles down on greenwashing – again
ASA new advertising guidelines crack down on greenwashing, with tougher regulations around brands making ‘carbon-neutral’ and ‘green’ claims.
Google Ads to tap into generative AI for greater personalisation
Google has announced that its ads will now be customised for each user using generative AI technology. The tech giant will hope that…
Tower Hamlets council votes to ban junk food advertising
Tower Hamlets council has voted in a healthier advertising policy as it restricts the promotion of junk food and sugary drinks.
Fast food firms spending more than ever on advertising despite cost-of-living crisis, new report reveals
Newly-released statistics have shown that fast food businesses are spending record amounts on marketing, despite the ongoing cost-of-living crisis.