Tesla has upped its advertising spending in 2023 despite Elon Musk previously expressing his disapproval of advertising. Speaking on The Street, Remy Blaire highlighted that Tesla spending went from $175…
Read MoreExtinction Rebellion activists infiltrate McCann Worldgroup London HQ in protest at Saudi Aramco repitch
A team of Extinction Rebellion activists infiltrated the London HQ of McCann Worldgroup, in protest about the company’s link with Saudi Aramco.
Omnicom reveals better-than-expected Q4 and FY2023 results, despite ongoing economic pressures
Omnicom Group has revealed better-than-expected Q4 and full-year 2023 results despite a range of global economic pressures.
Publicis to invest £256m in AI over the next three years
Publicis is set to invest £255.6 million ($326.4m) in AI over the next three years, as it said it had achieved 6.3% growth in 2023.
Marketers continue to turn a blind eye to over-50s despite massive spending power
Over 9 in 10 over-50s cannot remember the last time they saw someone their own age within an advertising campaign.
Data: Brits are already ‘over’ Christmas adverts
Brits are ‘over’ Christmas adverts as early as 27 November, according to new research from Twilio exploring the causes of festive fatigue.
Ocean Outdoor to fund free environment-focused advertising
Ocean Outdoor UK has reopened its annual fund which offers free advertising campaigns to charities and non-profits working to restore the planet.
Google admits to sending over a third of Safari ad revenue to Apple
Tech giant Google is estimated to be sending over a third (36%) of its Safari advertising revenue to Apple.
Humour is officially back on the adland menu this Christmas
Advertisers are increasingly embracing humour this year, with 56% of television ads taking a funny approach.
YouTube cracks down: site suspends Russell Brand from advert income
YouTube has suspended Russel Brand from earning money through adverts on his videos, stating the actor and comedian for ‘violating’ its ‘creator responsibility policy’.