McDonald’s is highlighting the improvements made to some of its most iconic menu items with a new integrated campaign.
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My Life My Say and Ogilvy recruit reality stars for voter registration drive
Youth-led movement My Life My Say is working with Ogilvy UK to encourage young Brits to vote in local and mayoral elections on 2 May.
RSPCA calls for ‘respect’ with first major rebrand in over 50 years
The Royal Society for the Prevention of Cruelty to Animals (RSPCA) has unveiled its first rebrand in 50 years, backed by an integrated campaign.
Shocking new ad reveals 25% of NHS staff have considered suicide
Frontline19 is shining a spotlight on the urgent mental health crisis gripping UK health professionals, illustrating the daily reality faced by NHS staff.
O2 and VCCP showcase Priority perks with brand mascot Bubl
O2 is showcasing its Priority reward scheme with a new campaign showing brand mascot Bubl making the most of the exclusive benefits available.
Watch: Carlsberg asks if the ‘best things come to the curious’
A new global brand campaign from Carlsberg highlights the powers of curiosity by showcasing the beer’s heritage, with dancing Romans, modern-day clubbers and jazz singers.
Watch: ‘Bag some joy’ with Greggs’ new game show
Greggs has reimagined its long-term slogan ‘Bag some joy’ as the title of a classic British Saturday night quiz show in its latest marketing assault on the senses.
Alton Towers unveils spectacular 3D OOH to celebrate Nemesis’ return
Alton Towers has launched an ambitious 3D out-of-home campaign to celebrate the grand re-opening of its Nemesis attraction
National Lottery’s ‘Win on Repeat’ captures nation’s imagination
The National Lottery Operator Allwyn has launched a new integrated campaign for its flagship ‘Set for Life’ game, led a vibrant new ad.
Too political for TV: Why Amnesty’s gritty Olivia Colman trailer makes a mark
Marketing Beat explores Amnesty’s gritty new campaign, including why it has been deemed too “political” for TV, and how it uses the drama genre to get audience’s attention.