Pepsi MAX has launched ‘Nutmeg Royale’, starring Leo Messi, Ronaldinho and Paul Pogba, as part of its new international brand campaign ‘Thirsty for More’.
Foot Locker names South London rapper as face of ‘Powered By You’ campaign
Foot Locker has named South London rapper Cristale as the latest face of its ‘Powered By You’ campaign.
Big Shaq fronts Jägermeister ‘ice cold’ campaign for Oxford Street pop-up
Big Shaq is starring in a promotional video for Jägermeister’s latest “ice cold” campaign, an immersive pop-up shop on London’s Oxford Street.
Walkers launches £multi-million media campaign with focus on taste
Walkers has launched a £multi-million media campaign for its Baked range which will run until mid-November with a key focus on taste.
ITV reveals over-55s appear in just 23% of ads despite ‘massive commercial opportunity’
Over-55s are cast in just 23% of adverts despite the “massive commercial opportunity” they offer, according to the latest data from ITV.
Baz Luhrmann launches creative call to arms with Bombay Sapphire #SawThisMadeThis campaign
World-renowned film director Baz Luhrmann has partnered with Bombay Sapphire to launch its new creative brand campaign ‘Saw This, Made This’.
Christmas ads 2022: Very kicks off the festive season with TV campaign
Very has kicked off the festive season with a TV advert celebrating the “lots of days” of Christmas – key moments that make up the holiday period.
Government ‘Levelling up’ ads banned by ASA
Government-funded ‘Levelling up’ ads have been banned by the ASA, following complaints that they were not obviously commercial content.
Opinion: Why WHSmith is no longer pushing the envelope
WHSmith has become a cliché, according to CEEK Marketing founder, Charlie Terry, who explains why other retailers should take heed.