ITV has announced that it will be bringing back Big Brother to screens after a five year hiatus.
During the final of Love Island, which crowned Ekinsu Cülcüloğlu and Davide Sanclimenti the winners of the reality show, the broadcaster announced the relaunch of Big Brother.
As a result, the original reality tv format to launch on ITV2 and ITVX next year.
READ MORE: ITV signs up to Valuable 500’s leadership scheme for disabled talent
The relaunch will see a new cast of housemates, which ITV said will be from “all walks of life” for up to six weeks.
“This refreshed, contemporary new series of Big Brother will contain all the familiar format points that kept viewers engaged and entertained the first time round, but with a brand new look and some additional twists that speak to today’s audience,” ITV director of reality commissioning and acquisitions Paul Mortimer said.
“We’re beyond excited to bring this iconic series to ITV2 and ITVX where it should especially engage with our younger viewers.”
Produced by Initial (part of Banijay UK) Big Brother first launched on UK screens in 2000.
Click here to sign up to Marketing Beat’s free daily email newsletter
