DDB Worlwide’s chief creative officer Ari Weiss has left the international agency to set up his own independent agency next year.
TK Maxx brings high fashion to the farmyard in 2023 Christmas ad
Retailer TK Maxx is celebrating the glitz and glamour of Christmas with CGI farm animals rocking the festive catwalk in its 2023 festive campaign.
Heinz celebrates Britain’s ‘Irrational Love’ for baked beanz in heartbreaking new film
Heinz is reminding the British people of their time-honoured love of baked beans with a new global platform.
Timberland poaches Alexander Wang’s marketing lead
Timberland has named Alexander Wang’s brand lead Maisie Willoughby as its new vice-president and chief marketing officer, effective 16th October.
Homesense hijacks TK Maxx for cheeky ad series
Homesense is showcasing its extensive offering and cost-of-living busting value with a cheeky nod to its (more famous) sister brand, TK Maxx.
Sainsbury’s Christmas advert 2023 to star 80s pop legend
Sainsbury’s has confirmed an 80s pop icon will be starring in its Christmas 2023 campaign after the celebrity was spotted filming for the festive ad.
‘Everyone Knows’: TK Maxx showcases cost-of-living busting credentials
TK Maxx is focusing on how it can help customers deal with ongoing cost-of-living crisis with a new integrated marketing campaign.
Wieden + Kennedy becomes first global network to achieve B-Corp status
Wieden + Kennedy has become the first global network to get B-Corp certified, a designation that analyses a firm’s social and environmental impact.
AMV BBDO names new chief strategy officer
London agency AMV BBDO has today (1 March) appointed Martin Weigel as its new chief strategy officer, who will begin in his new role in April.
It’s not me, it’s you: Is re-pitching an exercise in futility?
As adam&eveDDB and Wieden+Kennedy split from flagship clients John Lewis and Sainsbury’s, here’s why re-pitching is almost never a good idea.
