Metrocentre, the north-east’s shopping and leisure mall, has launched its Christmas ad campaign.
Worth the weight: Gymshark’s chief branding officer on marketing its flagship
MB caught up with Gymshark’s chief branding officer Noel Mack and CEO Ben Francis at Gymshark’s new store with to discuss the importance of marketing, campaign successes, failures and fierce competition.
Samsung partners with Outsiders via outdoor retail display
Samsung KX has collaborated with outdoor equipment specialist Outsiders to bring to life The Freestyle in a camping set-up under Snow Peaks’ dynamic ‘Land Station’ tent in the middle of Coal Drops Yard, London.
Boxpark increases marketing budget ahead of new site
Boxpark has increased its marketing budget in a bid to monitor trends and change behaviour attitudes ahead of its new site launching in Liverpool.
Whole Earth peanut butter unveils OOH campaign to promote Drizzler ‘squeezy bottle’
Peanut butter brand Whole Earth has unveiled a nationwide out-of-home (OOH) campaign to promote its new Drizzler ‘squeezy bottle’.
New Sadiq Khan-backed campaign wants you to fall in love with London again
New campaign aiming to encourage Londoners to re-connect with and spend more in the City as its retail, cultural, hospitality and leisure sectors…
Lego declares a World Play Day to celebrate its 90th birthday
Lego has declared a World Play Day today to celebrate its 90th birthday with the intention of encouraging “families and communities” to play more.
Sadiq Khan-backed campaign aims to showcase London’s investment potential
A new Sadiq Khan-backed project has been launched as part of efforts to promote more long-term investment into housing across Greater London.
Peter Crouch spearheads Lego’s 90th birthday ad campaign
Peter Crouch has taken part in a Lego ad campaign in celebration of the brand’s 90th birthday.
Kylie Cosmetics turns Covent Garden pink with interactive glam park
Kylie Jenner’s cosmetic brand will be launching a fully immersive and unique beauty experience at London’ Covent Garden piazza this summer.