LinkedIn’S brand campaign features a novel live activation and a digital and influencer campaign, created with creative agency VCCP.
Gymbox targets Gen Z Londoners with first OOH ads of 2024
London fitness brand Gymbox has launched its latest out-of-home advertising campaign, focusing on what makes Londoners and their lifestyles unique.
Sadiq Khan champions London’s creative industries with extensive new campaign
London’s creative industries have come together with a new campaign to celebrate the capital’s world-leading role in the arts.
Londoners’ brand loyalty has plummeted despite increased spending
A strong majority (60%) of Londoners feel less loyal to brands, according to ServiceNow research, despite the fact that half are spending more.
Walkers to giveaway £100k to recipient of a heart shaped crisp
Walkers has unveiled its latest campaign with creative agency VCCP London, titled ‘Love From Walkers’.
Exotic animals go missing in London in latest guerrilla marketing campaign from WeRoad
An alpaca, monkey and reindeer have all gone missing across the capital … or so says a guerrilla campaign from travel brand WeRoad.
Stella Artois Unfiltered reveals almost everything in naked OOH mural
Stella Artois has unveiled a special-build out-of-home (OOH) piece in London to celebrate the launch of the brand’s Unfiltered lager on tap.
66°North marketing boss on authenticity and attracting the UK audience
66°North head of marketing Fannar Pall Adalsteinsson talks favourite campaigns, plans for the brand and launching in the UK.
Newcastle’s Metrocentre unveils animated Christmas ad
Metrocentre, the north-east’s shopping and leisure mall, has launched its Christmas ad campaign.