Independent agency St Luke’s has promoted its executive creative director Rich Denney to the newly created role of joint creative officer.
Heineken campaign ‘The Office Cleaners’ offers workers vouchers for free beer
Heineken has unveiled the latest iteration of its #workresponsibly initiative titled ‘The Office Cleaners’.
Heineken has two ads investigated for appealing to minors
The ASA has investigated two Heineken ads after complaints were made that the promotions may have appealed to people under the age of 18.
Heineken pushes green initiative to help UK pubs reduce their carbon footprint
Heineken SmartDispense has launched the ‘Green Pub Guide’ to help pubs around Britain lower their carbon footprint and promote sustainability.
Heineken drops new beer-injected trainers to celebrate launch of Heineken Silver
Heineken has partnered with Publicis-run Le Pub and BBH Singapore on a new tie-in product release by ‘The Shoe Surgeon’, Dominic Ciambrone.
2022 Women’s Euros: Seven of the best stereotype-busting ad campaigns
Marketing Beat looks at seven of the best marketing partnerships announced in the run up to 2022 Women’s Euros, including LinkedIn and Visa.
House of Peroni returns with Hyde Park experience
The experiential campaign for Peroni Nastro Azzurro, House of Peroni, has returned with a global relaunch in London, France and Italy.
Old Mout cider unveils its ‘biggest ever’ campaign with WWF
Old Mout cider has launched its ‘biggest ever’ marketing campaign, as it enters its fourth year in partnership with wildlife conservation charity WWF.
Mindful Drinking Festival headlined by Heineken
A host of global brands have partnered with the 10th Annual Mindful Drinking Festival, set to be held over the weekend of 9-10 July this summer.
Heineken addresses growing work-life imbalance with new global brand campaign
Heineken has unveiled a new integrated global brand campaign urging workers to ‘switch off’ and prioritise a more healthy work-life balance.