Retailers are wasting an average of £19,000 a month on ineffective digital marketing according to new research from ROI Hunter.
Is Mad Men-style marketing making a comeback?
Following the news of Meta’s quarterly delcine, many ‘old school’ marketers are claiming that digital marketing is losing its prominence.
Pepsi Max unveils a blind taste-test campaign to push UK sales
Pepsi Max has unveiled a blind taste-test challenge to put the drink to the test by going head-to-head with the UK’s ‘biggest selling full-sugar cola’.
Gala bingo unveils new brand campaign to ‘bring the joy back to bingo’
Gala Bingo has unveiled its new multi-media brand campaign in a bid to ‘bring the joy back to bingo’ in Britain.
Thortful card seller unveils ‘Dad’s Approval’ Father’s Day campaign
UK greeting card marketplace Thortful has unveiled its latest Father’s Day campaign which is created and produced by agency Isobel.
Dame Judi Dench confronts cost of living crisis in new MoneySuperMarket campaign
Actress Dame Judi Dench has appeared in her first ever TV commercial, fronting MoneySuperMarket’s new MoneySuperSeven campaign.