Marketing Beat takes a look at some of the recent 3D billboards that have captivated audiences and pushed boundaries in OOH advertising.
Pride Month: Why brands are embracing the stars of RuPaul’s Drag Race UK
In celebration of Pride Month, Marketing Beat delves into brand collaborations with stars from RuPaul’s international Drag queen reality TV show.
Will Love Island bring success to the brands sponsoring the show?
Will Love Island partnerships with eBay, WKD and Emmi Caffé Latte still be a success, as consumers lose faith in social media influencers?
Drink and be merry: How alcohol brands are preparing for summer
Marketing Beat takes a look at the various ad campaigns being rolled out by alcohol brands in the lead up to summer.
10 things you didn’t know about brand logos
Marketing Beat takes a look at the subtle brand logo changes over the years and the tiny details that even the keenest of eyes may have missed.