LinkedIn’S brand campaign features a novel live activation and a digital and influencer campaign, created with creative agency VCCP.
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LinkedIn shows how it can help confused Gen Z workers in latest spot
LinkedIn is launching a new UK campaign aimed at Gen Z, in order to help young professionals grow their careers.
LinkedIn ad prices up as X plummets following Musk controversy
LinkedIn ad prices are rising as advertiser spend on X plummets following Musk comments, according to new data reported in the Financial Times.
LinkedIn lampoons generational tech gap in major B2B campaign
LinkedIn is looking to reinforce its status as the go-to platform for B2B professionals with the launch of ‘No One Knows What You Do’.
B2B marketers remain optimistic despite economic turmoil, LinkedIn study reveals
A LinkedIn study released today (19 October) has found that despite a clear impact on budgets, 67% of senior B2B marketers have indicated that…
LinkedIn highlights female role models in run-up to Women’s Euro
As part of its sponsorship of the 2022 UEFA Women’s Euro, LinkedIn has unveiled a campaign highlighting the importance of female role models.
International Women’s Day: LinkedIn sponsor UEFA Women’s Euro 2022
LinkedIn has partnered with UEFA Women’s Euro 2022 on International Women’s Day (IWD).
New Balance recruits Dave to freshen up brand image
British rapper Dave stars at the front and centre of sportswear brand New Balance’s latest integrated campaign.
Nike ramps up marketing spend for 2024 Paris Olympics
Nike bosses have said the sportswear giant will be investing its ‘largest media spend’ into this year’s Olympics as it ramps up marketing plans.
Former Kraft Heinz CMO joins Bacardí
Bacardí has appointed former Kraft Heinz chief marketing officer Irina Rodina as its new senior vice-president for marketing strategy and operations.