Havas has posted 4.4% organic revenue growth in 2023, reaching £2.3bn, excluding pass-through costs.
As reported in Campaign magazine, Havas’ earnings before tax rose 8.4% to £264m, representing 11.5% of net revenues.
It builds on the group’s growth in recent years, having posted successful Q3 results last year.
Earlier this year, Havas acquired B2B agency Ledger Bennett, in a bid to advance itself in the B2B space. It has also hedged its bets on retail media by partnering with Mirakl to help accelerate media partnerships.
Subscribe to Marketing Beat for free
Sign up here to get the latest marketing campaigns sent straight to your inbox each morning
Havas’ success comes despite a slight dip in success for rival company IPG, with WPP’s results also crashing, amid a tough climate, with a wider drop in broadcast advertising spend.
In December last year, Havas also won a pitch to run the Department for Education’s new campaign, centred largely on recruitment.
It has also rolled out an AI-powered solution in order to prepare for the removal of cookies.
However, the holding company has come under fire over its links with the fossil fuel company Shell, which has led to protests at the agency and an application to remove their B Corp status from campaign group Clean Creatives.
