Unilever chief brand officer to depart after 35 years

Aline Santos is set to leave her role as chief brand officer and chief equity, diversity and inclusion officer at FMCG powerhouse Unilever.

Santos, one of the brand giant’s top marketers, has spent 35 years at the firm after joining as a marketing trainee.

She held roles including senior vice president of the laundry division, before taking on the global marketing and chief diversity and inclusion officer role, and then becoming chief brand officer in June 2021.


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In a LinkedIn message she wrote: “This year I am celebrating 35 years at Unilever. If this were a marriage — and in many ways it has bene a love story — 35 years would be celebrated as a Coral anniversary, which symbolises longevity and success. In some traditions, it is also a symbol of wisdom and fulfilment.”

She added: “As I celebrate this landmark anniversary, I am also delighted to share that I am starting my next chapter: I am leaving Unilever at the end of March to embark on a whole new adventure (details which are unknown even to me!)”

During her time at the company, Santos helped to shape the iconic ‘Dove Real Beauty’ campaign and also led the Dirt is Good campaign for Persil OMO and Surf Excel.

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