Pot Noodle disgusts and delights in equal measure with quirky new ad

Pot Noodle is celebrating its cult status with a quirky new advert that highlights how ‘Nothing Satisfies Like a Pot Noodle’.

Developed by London-based creative agency Adam&EveDDB, the film sees a bemused and somewhat disgusted office reacting to one of their colleagues’ immensely satisfied slurping noises as she tucks in to a Chicken & Mushroom Pot Noodle.

Positioning the brand as the go-to on-the-go lunch option, Pot Noodle recently made headlines after it became embroiled in a dispute with discount retailer Aldi over perceived similarities between its own-brand ‘Mumbai Mad Boy’ snack and Pot Noodle’s ‘Bombay Bad Boy’ flavour.


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The campaign follows on from the brand’s bizarre “Nothing Fills a Hole Like a Pot Noodle’ ad released last year, which saw the state of Britain’s roads brought front-and-centre as potholes up-and-down the nation were filled with the instant snack.

Firmly tongue-in-cheek, the work went to secure numerous award nominations, and even scooped up a Bronze Grand Prix at the 2023 Cannes Lions.

AgenciesBrandsCreative and CampaignsNews

204 Comments. Leave new

  • Apalling ad. Not showing manners to kids!

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  • Absolutely disgusting advert! 🫣 will definitely not make me rush to purchase any time soon! Would definitely sack ur marketing staff

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  • I think the slurping Pot Noodle advert is disgusting. How can we teach our children good manners when they watch adverts like that!!

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  • Are others complaining about your disgusting Pot Noodle advert? It’s shameful when we’re trying to set good examples & manners to our children.

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  • Worse ad ever,I’ll never buy pot noodle again

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  • Disgusting advert. Remove from the tv

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  • Up until I saw this advet I was a pot noodle addict, since sering this ad, I have not touched it. If the ad is designef to stop us from eating it, it eorked, I have not touchef a pot since, thanks!

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  • Absolutely disgusting, distasteful, we mute the advert every time. I hope pot noodle lose money, they deserve to. It’s not funny or clever. Wrong on every count.

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  • Get his revolting advert off the TV. It’s almost – but not quite – as bad as the dismal garbage these idiots are promoting. Rubbish promoted by rubbish to be consumed by rubbish.

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    • I totally agree, I used to get these for work whilst on the road, but I am so discusted with this ad, I can’t watch it , and I will not be getting any more of these, it has just turned me off .

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  • I hate this advert. It is disgusting and exactly what is it teaching our children. It should be removed immediately

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  • Discussed with this advert.who the hell came up with this ? Will atract no sales.teaching younger generation to think its ok to slurp. You got it so wrong

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  • Awful advert not doing much for the Brand.. Get it off

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    • I have misophonia and after this add will never buy another pot noodle. Hate it with a passion

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      • Siobahan McNally
        February 29, 2024 11:31 pm

        I can’t cope with it, I switch over when it comes on, I too have misaphonia big style and want to smash the telly up every time it comes on, same with adverts of people eating apples 😭

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  • Disgusting, who wants to hear that, total bad manners,
    If I worked with her both her and her pot noodle would be out the window.

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  • What a disgusting advert!
    I switch channels when it comes on.
    Would never eat pot noodles again.

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  • I suffer with Misophonia and its agony for me to have to listen too.

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  • Disgusting ad, the slurping sound makes me feel sick.

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  • The most disgusting advert I have ever seen. That horrible slurping sound makes me feel nauseous.

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  • It’s that’s disgusting I’d of found a fart after eating one more appealing

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  • Horrible add mute when on isthat the way this company actually think people eat pot noodles never buy or eat again

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    • Me too and can’t believe how much it is getting played, twice in one ad break, come on, they must be desperate, no better than cheaper brands anyway.

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  • Never buying again – have to grab remote to put tv on mute. Disgusting advert

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  • Disgusting and offensive. I have put in an official complaint

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  • Bad advertising! Trying to teach children good manners. What are you thinking of?

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  • Surely this is not a ‘legal’ claim and must breach advertising standards. It’s blatantly untrue!
    What happened to advertising standards?

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    • Patricia Brosnan
      March 3, 2024 10:04 pm

      OMG this add is disgusting. I have to mute or change channel. It actually makes me feel sick. Please take it of air. Its a poor example to kids and promotes bad manners.

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  • Who thought making that revolting noise was a good idea? Evidently directed at slobs who don’t know how to use a spoon or fork. Yuck!

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  • Oh God I will never fancy a Oot Noodle again. It turns my stomach. Its disgusting and does nothing to improve kids table manners. Take it off PLEASE. nobody can possibly think this is either good or funny

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  • Ban this advert how this passes the marketing process I don’t know absolutely disgusting, how do you expect parents to teach their children manners when you have adverts like this

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  • How are we supposed to do right thing when eating? What about the children leaning to slurp . No manners, it should be ban from tv.

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  • Disgusting advert. On the other hand it is putting people off eating it! I just wish that it was not on the TV and I never seem to grab the remote to silence it quickly enough.

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  • Makes me feel sick every time it comes on the television. Disgusting standard to be set for youngsters. Please, please, please take it off air.

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  • Absolutely disgusting 🤢 I have to mute tv every time it comes on which is a lot. Please remove from out tv

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  • Carey Leverhouse
    February 17, 2024 8:44 pm

    How much longer have we got to put up with this disgusting advert. If I was thinking about trying this disgusting food this advert has certainly put me off the idea.

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  • Disgusting comercial!🤮🤮🤮

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  • Disgusting advert, not happy when eating a meal and this comes on the tv. Product now banned in this house!

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  • Pot Noodles are apalling at the best of times and I have never been tempted to have one. This advert is beyond disgusting!

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  • Hate this ad, I turn the sound off when it comes on, would not make me buy Potnoodle

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  • Absolutely disgusting- turn it off if comes on – makes me feel sick
    Will never buy

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  • Carmen fletcher
    February 19, 2024 7:49 pm

    What a disgusting advert, please remove from our TV. I will never buy another Pot Noddle. How can we teach our children good manners when you are showing disgusting adverts. The slurring makes me feel sick.

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  • Absolutely hate this advert, who ever thought that noisy slurping would make someone want to buy this is mad, if anything it has put me off every having a pot noodle again.

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  • Absolutely disgusting! should be banned but it wont be surprised its passed the advertising standards rules and regs

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  • This is the most disgusting advert that has ever been on tv. It makes me feel physically sick, and if advertisers or the company think that this is going to improve their sales they must be deluded.
    I for one will never buy pot noodles again.

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  • What a disgusting advert of the girl slurping her pot noodle they band better adverts than that should be band.

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  • no one is delighted, people universally decry it as revolting

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  • This is the most disgusting ad I have ever seen I have to switch off when it comes on, not a good example to children how it got passed I’ll never now it would put me off if I liked these pot noodles not want to buy them

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  • Absolutely discussing advert that shows that it is OK to eat without any manners what so ever. It should be banned.

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  • Thus advert makes me feel ill ,it is disgusting feel like vomiting every time I heat it

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  • Of I had ever bought a pot noodle after this advert I would NEVER buy it again

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  • On behalf of all the fellow misphonia sufferers, potnoodle can go to hell.

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  • great ad like the black woman in the corner.

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  • This advert needs a 5 minute warning so we can turn over or go out the room!! I suffer from Misophonia and this is causing me real distress every time it comes on the TV- and it mainly happens when I am sitting eating my own dinner which then puts me off that.
    Get if off the TV or your Pot Noodles will stay on the shelves forever!

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  • Dreadful advert. Disgusting. I’ve just turned the sound down on it. Certainly will not but any because of it.

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  • This is absolutely a disgusting advert it give children the wrong idea of how to eat and shows appalling manners for children.who ever thought this was a good idea needs to be told how to eat at the table obviously they must of been brought up on a pig farm and took their manners from how the pigs used to eat and I will never buy anything from your company again.you need to get this disgusting advert of the the tv and sort out the people who thought it was a good idea await your response

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    • Darinka Scriven
      March 1, 2024 9:51 pm

      Marketing must be on drugs or something else ….. better to think this madness comes from thinking from another source, because no thinking went into this ad.

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  • In an hour they showed this advert 6 times I am sick and tired of seeing it.

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  • I have seen some disgusting adverts in my time but this one really is beyond redemption.

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    • Awful ad. The odd thing is, is that it pits me off Pot noodle rather than wanting to but it! Defeats the whole object of an advert?

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  • Kathryn Mctaggart
    February 20, 2024 11:00 pm

    I put an official complaint in about this disgusting ad and,although they understood fully about the complaint they told me that pot noodle was not breaking any rules and therefore the ad stays

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  • Kathryn Mctaggart
    February 20, 2024 11:07 pm

    This ad is disgusting it’s put me right off them I put in an official complaint but got a reply that no laws had been breached you would think with the amount of complaints they’re getting something would be done

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  • Can’t stand the pot noodle ad. Don’t think I’ll ever buy one again. Utterly discusting.

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  • Absolutely disgusting can’t even look at pot noodle now.

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  • Needs to be cancelled it’s disgusting children will be coping this not acceptable

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  • I agree wholeheartedly with the above comments. Absolutely disgusting adv, makes my stomach turn.I turn to different TV channel for a few minutes until it’s over. Definitely the most disgusting advertisement I’ve ever error seen!!

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  • Disgusting advert. How are we going to teach our children good habits when they see this sort of advert? I always mute the tv as can’t stand the disgusting noise

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  • Disgusting !
    Can see it appealing to the target market though

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  • Absolutely disgusting ad if shows kids that it’s alright to eat like a pig what were they thinking about when they made this vile video

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  • Like others, I rush for the mute button whenever it comes on. I’m sure the company will say “We just wanted to attract attention and look we’ve succeeded”. Please pull it now, Pot Noodle. I hope you are reading all these negative reactions.

    Come to think of it, Pot Noodle are responsible for an ad featuring a depressed old Mexican woman carrying a donkey on her shoulders. I loathe it. I didn’t think they could do anything worse. But they have.

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  • I leave the room or turnover. Disgusting advert.

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  • After watching this disgusting advert I will see to it that none of my family will ever buy or eat pot noodles again

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  • Ban this advert now. It doesn’t show kids any manners. Worst advert ever.

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  • This is a disgusting advert. How can you ask kids to behave when they see this sort of rubbish on the TV.

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  • I have never seen such a disgusting and revolting ad in my life and it is a not great way to teach kids how to eat properly.
    One solution, ban the add and sack the so called educated people who come up with stuff like this.

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  • Absolutley disgusting and hideous ad. I have never eaten this trash. This ad put you right off from even wanting to try. DUSGUSTING! GET RID OF IT!

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  • Melvyn Thompson
    February 22, 2024 6:55 pm

    This advert is absolutely disgusting it doesn’t show good manners.

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  • Disgusted from Leicestershire
    February 22, 2024 7:32 pm

    Please take this advert of the television, it is disgusting, very unpleasant to watch and makes me never want a pot noodle ever again.

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  • I am sick to death of this advert, I appreciate they need their ads to be remembered but personally I’ll never buy another Pot Noodle.

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  • I HATE this advert! The slurping hurts my ears and the woman doing the slurping it looks like one of those infected humans in “The Last of Us” with fungus hanging out of her mouth! YUCK!

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  • Absolutely disgusting. Words fail me…

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  • I always thought that Commercial Directors of companies were ‘in touch’ with public opinion.
    The Pot Noodle Commercial Director is obviously someone who has serious issues with reality.
    ##due to be replaced asap.

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  • Turn over every time this advert comes on, would rather watch my dogs taking a s ite in the garden than this advert.

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  • What a dumb disgusting way of eating a pot noodle.suprising the person won’t choke. Show her actually swalling the noodles whilst making that disgusting sound like she never had a pot noodle.advert is pathetic and the noise.I will never purchase a pot noodle ever.so much for your sales.i switch over when I see adver coming on.

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  • Disgusting advert, surely its giving kids bad manners, and cant be good for sales either.

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  • This advert is absolutely disgusting to watch and listen to.How are parents supposed to teach children how to behave if they see adverts like this on television.

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  • Disgusting advert. Makes me feel physically sick every time it comes on. Will never eat one again.

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  • Absolutely disgusting and at a time we have our evening meal. Shouldn’t have been allowed at any time.

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  • Whoever approved this advert is seriously challenged. It’s absolutely disgusting and shown in a work place setting. I grab straight for the remote and mute it. Turns my stomach. I thought adverts were supposed to be truthful there is no way those noodles would go down in one so that’s false advertising for a start. Please take this advert off the T.V for the sake of humanity.

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  • Should be banned, it`s rude, discusting, ill mannered, teaches kid`s bad manners what the hell were they thinking to make this ad.

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  • Due to this discusting advert, that pot noodle should be ashamed of producing am NEVER buying pot noodle again and the company should officially appologise to the public it has offended. BUT this will not happen unless all the public unite and all do the same.

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  • The new pot noodle advent makes me feel sick. I’ll never eat a partner than my life m

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  • I don’t like the new pot noodle advent. It makes me feel sick. I’ll never ever eat another one

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  • Disgusting advert. I occasionally buy pot noodles but this has put me off for life and I mean that.

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  • Please, please, please get this revolting advert removed. It’s disgusting.

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  • William Crosbie
    February 25, 2024 2:23 pm

    The commercial that ended years of buying Pot Noodles. Horrible commercial.

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  • This advert has totally tirned me off Pot noodles. I was in ASDA today, and they were on offer at 70p (a good price), I just walked straight past with that appalling advert in my mind.

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  • “Disgusts and Delights”? Really? Who is delighted by it? It’s universally hated and I’ve not seen or heard a single positive thing said about it.

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  • I whole heartly agree with all the comments how the advert was ever allowed is beyond me get rid of it an the idiots who allowed it. it is on par with the advert for Super Noodles both rubbish food.

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  • This advert makes me feel sick and can’t watch it. Absolutely disgusting.

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  • Kevin twelftree
    February 26, 2024 5:37 pm

    That advert makes me realise how lucky I am being brought up with manners.

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  • Wholeheartedly agree with posts on this site ,a truly disgusting ad , that makes me feel ill as it’s usually shown when we are having our evening meal.Kids will copy this and get into trouble ,such rude behaviour.

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  • Well, that headline’s a lie. I saw one positive comment. Hardly equal measure with the disgusted. I won’t be watching commercial tv until it’s off.

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  • Vulgar advertising with its ill mannered slurping that makes people cringe. If this is the standards to be set out for public perception of the British then the UK is in serious trouble.

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  • I absolutely hate the pot noodles advert. The noise is disgusting – what manners are we showing our children.

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  • Absolutely disgusting advert, teaching children that it is ok to slurp food and make disgusting noises, should be banned

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  • Simply repellant.

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  • Vile. Needs to be pulled.

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  • Vile!! If children are like that at the dinner table they would be in bother. Why put such an awful ad on tv. I actually change channels as soon as it comes on

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  • Will never buy a Pot noodle after this!

    Next time they’ll use a model who chomps with their mouth open!

    Advert needs removing

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  • I totally agree, I used to get these for work whilst on the road, but I am so discusted with this ad, I can’t watch it , and I will not be getting any more of these, it has just turned me off .

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  • Disgusting, revolting, immature, making me want to throw up, and not a good example of how to act.

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  • Roger Gambba-Jones
    February 26, 2024 11:38 pm

    Different ends of the telescope clearly used to write the headline. I imagine the disgusted group are the Boomers as you lot call us. That seems to allow you to dismiss our opinions as irrelevant as we are not your target audience. Conversely, generation Z and all the other silly terms used to describe the under 40s will possibly realise the crudity displayed in this ad. Possibly some will even see it as bringing back fond reminders of drunken Pot Noodle slurping races with mates at uni. Indeed, that may well have been the source of this ad in the first place at a brainstorming session. How creative!

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  • I used to like pot noodles. The new 2024 advert, (Slurping), reminded me of my blocked drain and I would like to make the pot noodle with drain cleaner and make her eat that.
    I’m never buying pot noodle again!

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  • Can’t see any signs of delight in these comments. It’s disgust all the way and rightly so. Not quirky, just vile.

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  • Disgusting advert, manners are what is needed, definitely not setting a good example to youngsters. Ban it plz

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  • Disgusting advert, children trying that would probably choke.

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  • Can’t bear this slurping ad and it seems to be on every Chanel at every break. Wonder how pot noodle sales are doing as do not know anyone who wants to buy it now.

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  • This disgusts me and has put me right off pot noodles. It needs banning…we don’t need to be told how to consume food either!

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  • Andre McPherson
    February 28, 2024 1:22 pm

    Thanks to this truly revolting advert my 6 year old son almost choked to death last night,
    so I can certainly tell you that I am NOT delighted by it as you suggest some people are!!
    I made him a Pot Noodle for his tea, he said that was what he wanted,
    because of his age I only make it warm and NOT boiling hot!!
    Anyway, I went out of the room for a minute when I heard my son violently retching and coughing!!
    I went back to our living room to find him on the floor choking, fighting for his life!!
    After I’d gotten him to bring it all back up I asked him what had happened and he said he was copying the woman on television,
    meaning the idiot in this highly irresponsible advert!!
    I have phoned Pot Noodle and the Advertising Standards Agency who are both taking the matter seriously and are due to contact me very soon!!
    For the people who are ‘Delighted’ by this advert as you proudly proclaim,
    can I ask them to consider my young impressionable son and the next child who may not be as lucky as mine!!

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    • So sad for you, and surely they would have known that this could happen when making this disgusting advert.
      Can’t get away from it, is is as disgusting as the gloop it is advertising.

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  • Absolutely disgusting . Kids eat in the most atrocious way without this being shown to them. It’s just gross.

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  • disgusting advert children could choke by copying it

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  • The most disgusting advert slurping food showing no manners and total disrespect for people suffering misophonia definitely wouldn’t be buying them makes me want to grab the pot from her and throw them in the bin.

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  • I have never seen such a disgusting advert and totally unreal for tv. The noise is horrific of someone eating a Pot Noodle, a cheap stunt that beggars belief.

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  • Quite often put a tray of chicken & mushroom pot noodles in the shopping basket. The new advert appalls me so much that I definitely won’t buy anymore!

    Worst advertising campaign ever.

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  • I will never buy a pot noodle again. How degrading is that advert. No manners. To teach children this . Shame on you.

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    • Worst tv ad of my lifetime. Disgusting. Whoever thought about this ad is out of their mind with the irritating slurping noise

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  • Disgusting ad, grab remote to mute,will never buy again

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  • Disgusting advert

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  • Kevin and Carolyn OConnell
    February 29, 2024 3:02 pm

    Isn’t there enough issues raising kids without showing examples of such disgusting adverts …its pathetic and appalling

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  • It’s awful I’ve never had a pot noodle but this advert would make sure I never had one. Disgusting manners that now become the norm. It makes me feel sick 🤢

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  • Yr ad is disgusting an irresponsible ! Children could copy this an choke !!

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  • Christine Davies
    February 29, 2024 8:49 pm

    As soon as this advert comes on I feel sick to the stomach. It has to be the biggest turn off. We are not in Japan where they slurp.

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  • Absolutely repulsive. I mute the TV when it comes on. Pot Noodles have never been something that’s appealed to me anyway, I should note, and this is not the advert to change my mind.

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  • Disgusting advert. Not teaching children manners. Not doing pot noodles a good name. Take it off.

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  • I have grab the remote and switch over within 2 seconds. Awful. It doesn’t make me want to buy it, at all.

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  • Where are you getting your data from? I’ve read one comment in support of this advert , the rest have been nothing but negative….

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  • george ingram
    March 1, 2024 12:17 pm

    With suction like that, the young lady could have a career in the adult entertainment industry bee-jay sector

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  • Linda McCormick
    March 1, 2024 4:17 pm

    This advert is disgusting and should be removed from the TV. What an awful example for children.

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  • MOST DISGUSTING AND OFF-PUTTING ADVERT EVER, I WON,T BE BUYING POT NOODLE AGAIN YUK

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  • I find this advert totally disgusting and it most definitely should be banned, it shows precisely the disrespect shown in the world today

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  • Showing this disgusting advert during prime family time, practically encouraging children to emulate guzzling down entire pots of these (tasteless, fattening, semi-artificial) “noodles” in one go and making sickening noises is absolutely appalling. Of course the company who makes them are basking in the attention.

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  • Carol Edwards
    March 2, 2024 3:43 pm

    l used to buy at least 6 a week but not anymore , that advert is disgusting and wonder why you think that this is a going to sell more l think you should take it off .

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  • Scruffy bitch, hate pot noodles anyway but this ad would put me off ever buying one. Teaching kids bad manners, no wonder we have a world fully of scruffy eaters that lack manners. I seriously change channel when this horrible advert comes on, it’s totally disgusting, I’d slap her face! Pot noodles are totally full of additives anyway, who wants one!

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  • David hawkins
    March 2, 2024 8:45 pm

    Disgusting pig showing it has no manners whatsoever. Sinks to the lowest ever level of filth. Bet the advertising agency a really proud of themselves over this shit! :(

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  • Richard Braithwaite
    March 2, 2024 8:50 pm

    having had to watch this advert I will never ever buy or use Pot Noodle.

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  • Disgusting advert, has put me off buying pot noodles ever again!

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  • Absolutely, awful. I suppose it’s supposed to be funny, what’s funny about someone slurping a Pot Noodle I’ve no idea.

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  • The pot noodle advert is shameful! The noise, disgusting behaviour and lack of manners is beyond belief. Every time it comes on I reach for the remote to mute the sound. Dreadful poor taste, I have never bought a pot noodle in my life and certainly never will now.

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  • This add is disgusting every time it comes on tv I change channel will never buy pot noodles again they have no scruples the add is disgusting

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  • What a terrible advert. Bet the poor female actor is really proud if the crap ad

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  • Will never buy another pot noodle again ,after seeing this utter garbage and.

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  • Peter Davies
    March 3, 2024 1:38 pm

    Absolute disgusting, I mute the sound every time it comes on

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  • Marion Miller
    March 3, 2024 5:30 pm

    Absolutely disgusting advert.

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  • What a horrible and Disgusting advert. Who ever authorised it should be sacked

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  • If I worked with her she would get the Pot Noodle poured over her head. Hope she burns her lips while she’s slurping.

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  • Mrs Shepherd
    March 3, 2024 7:44 pm

    Be nice to hear her choke on it, then finish the vile advert forever. Sick of hearing it every 5 minutes, why any one would want to consume any of these disgusting pot things is beyond. Can’t call it a food stuff as it definitely isn’t.

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  • This is the most vile advert on tv!! It makes me feel physically sick when it comes on. I now switch over the minute it starts. Certainly put me off pot noodles

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  • Mr Adrian kirk
    March 3, 2024 8:00 pm

    Been reading other complaints about the advert. As for me I never heard anything like it all the slurping Its disgusting hearing a sound like that from the advert from pot noodle. I mute my tv sound straight away as it makes me sick.What ever planet pot noodle marketing are from. They want to get back there now. Pot noodle you pulled your customers down,down and deeper down they will never buy from you again.Its all your own fault Pot Noodle.You will lose thousands of customers cause of that advert. OMG just been on Blaze adverts again. Hint Pot noodle take it of and say sorry to your customers for being so stupid and demote your marketing staff who put it on.

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  • Christine Shotton
    March 3, 2024 9:06 pm

    Seriously, I used to love pot noodles. This advert knocks me sick. I haven’t bought one for 5 weeks. This advert has put me off for good. Such bad flipping manners. Absolutely ignorant l.

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  • Jacquè Gonsalves
    March 3, 2024 9:50 pm

    Absolutely disgusting advert. Noisy eaters are a put off at all times. It’s certainly put me off pot noodles forever

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  • Jacquè Gonsalves
    March 3, 2024 9:52 pm

    Awful pot noodle advert

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  • Mrs Deborah J Williams
    March 3, 2024 9:56 pm

    Absolutely revolting. What kind of audience do the company think they’re appealing to? Film it in a pig trough. Or just show when no one is trying to have a normal meal, like early hours.

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  • Absolutely disgusting 🤮 not teaching good manners at all, turn it off every time it’s on.

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  • Alan C Mair BSc
    March 3, 2024 10:23 pm

    Totally revolting advert, which has only had the effect of stopping me from purchasing any of these in the future

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    • pot noodle should be upgraded not downgraded like the history of pot noodles i had them when i was a teen and i am 60 now .

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  • I think this ad is absolutely brilliant makes me laugh every time and I love pot noodles and I’m nearly 70 years old!
    Well done. 🤣🤣🤣

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  • Infuriating advert, with various facets of disgusting behavior attached to it; promotes greed, bad manners and a potential danger of choking to children if they were to mimic it. Classic manifestation of mind boggling arrogance of multi million pound companies that see themselves as beyond reproach. Needs a concerted online campaign to hurt them financially..

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  • Delights and disgusts? Can’t see any delighted comments. Horrible advert, have to rush for the mute button.

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  • Made by idiots…….Signed off by idiots

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  • One of the worst advertising campaigns ever! This appalling advert must have deterred more than it has attracted. Was it made with the idea that there’s no such thing as bad publicity? 🤮👎🏻

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  • Pamela Thompson
    March 4, 2024 8:54 pm

    I am glad that people have objected to this ad. Every time it comes on, I mute the sound. What an utterly disgusting ad, and who would even want to work with a ‘slob’ like that? It is not funny. It is not a question of being averse to the sound as the apology claims. It is an unthinking ad, and a very rude ad, thought up by presumably ‘Clever’ people.

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  • Off-putting advert.
    Their media consultants need fired not a great way to showcase your product
    An own goal for snackpot

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  • Carlisle Herbert Ryton
    March 12, 2024 10:51 am

    Rotten Ad: No more ‘Pot Noodle’ in this house ever again.

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  • I sent a complaint to the Advertising Standards Association with complaints similar to those above (disgusting noise, danger of choking and/or scalding of children who try it) and received the results of the “inquiry” telling me (here in a nutshell) that a) it was meant to be humourous, b) at the times it was shown there would be adults present to watch their children and c) it was aimed at adults anyway

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  • So they listened to the complaint`s appologised and all they did was shorten the advert, absolutely discusting. i`m sorry but people really need to totally stop buying pot noodles out of protest to show them how bad this advert is.

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    • Not really apologised, read an article about it and they were very dismissive about the complaints, blamed the complainers for not keeping up with changes. To say t was meant to be humorous is a joke, think the amount of complaints have proved they are way off.

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  • Has put me off pot noodles for life – i even switch channels when that disgusting advert comes on

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  • Kathryn Anderson
    March 15, 2024 9:19 pm

    I will never buy pot noodle again – ever

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  • martin anderson
    March 17, 2024 7:27 pm

    us Brits are not animals.

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  • carol ann gurga
    March 17, 2024 9:33 pm

    revolting advert needs to be taken off tv

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  • The only thing the clever, proud and back patting Marketers achieved is to alienate me, along with hundreds of thousands, if not millions, from Pot Noodle for life! I can no longer eat them because my brain now associates that noise with Pot Noodles! Well done you clever marketing folk…! Maybe if proper research had been completed, they’d have learned that we ‘complainers’ genuinely cannot help our ‘Misophonia’, just as anyone with genuine phobias cannot. We also cannot help having manners…! They think they were being humorous and we should keep up with the changes? Ok, hands up all those marketers with Acrophobia, lets meet for a bungie jump to discuss the advert…!

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  • Changing the disgusting slurp for cats, etc doesn’t work. The original crap is embedded in our minds now. A huge fail by the marketing people.

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  • Can’t believe the British public has no sense of humour. This is hilarious and great fun.

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  • Pamela Fitzsimons
    April 2, 2024 8:40 am

    I complained to asa about this advert, your solution was clever and ingenious, my compliments. Asa did not want to pass on compliments. So congratulations on your resolution.

    Reply
  • Idiot product ad. Made for idiots by idiots. Do yourselves a favour and sack your advertising team and remove the advert. It’s as stupid with all the crap sounds now added. People remember the first one and will still hate it. Make a new advert made by people who know how to sell a product, not idiots who try to be funny.

    Reply

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