A total of 15 WPP leaders have been named in the Empower Role Model Lists 2022 for driving inclusion for people of colour in business.
WPP and Epic Games team up to propel brands into the metaverse
WPP and Epic Games have announced a new partnership to help WPP agencies deliver digital experiences for brands in the metaverse.
Reactions: Will Netflix’s plans to implement ads work?
Marketing Beat delves into reactions from across the globe to Netflix’s plans to include an ad-backed tier in a bid to lower subscription costs.
Havas Studios appoints its first global chief operating officer
Havas Studios, the agency’s global production network, has appointed James Sanderson as its first global chief operating officer.
Ogilvy promotes Tope Ajala to global head of diversity, equity and inclusion
Ogilvy has promoted Tope Ajala from global director to global head of diversity, equity and inclusion.
WPP’s MediaCom secures Klarna contract
Fintech firm Klarna has appointed MediaCom as its “global agency of record”, securing the deal following a competitive pitch. The WPP subsidiary’s contract began on 1 February and ensures that…
Read MoreOmnicom becomes latest agency to shut down operations in Russia
Advertising agency Omnicom has discontinued its business in Russia, affecting up to 2,000 jobs in the country.
Dentsu becomes latest firm to pull out of Russia
Advertising agency, Dentsu follows WPP, Publicis Groupe and IPG in suspending its business in Russia, affecting 1,500 jobs in the country.
Advertising giant Publicis ends all business and investment in Russia
Publicis Groupe has announced that it is ceasing all business and investments in Russia by handing over control of its agencies to local management. The French multinational has given control…
Read MoreIPG shuts down operations in Russia
Advertising agency IPG has joined its competitor WPP in suspending its business in Russia, following the invasion of Ukraine.