Nike is following-up its blockbuster Olympic-themed ‘Winning isn’t for everyone’ campaign with a new instalment ahead of the upcoming games.
Special London poaches top creative duo from Wieden+Kennedy
Special London has poached award-winning creative duo Gregory Fazal and Thomas Worthington from Wieden+Kennedy’s Amsterdam arm.
Heinz celebrates ‘hardcore mayo fans’ with mini-blockbuster ads
Heinz is celebrating its most hardcore mayo fans with a new omnichannel campaign that brings their dedication to life on the big screen.
New ‘Agency for Nature’ initiative draws on sex and gaming to get Gen Z outside
The ‘Agency for Nature’ Initiative coincides with Valentines Day, to help encourage a new generation to rekindle their love for nature.
Sweat, snacks and spooky effects: 8 interactive out-of-home billboards to make you say OOH
Never underestimate the power of a good-old fashioned billboard, especially when the OOH is interactive – here’s some of the best hands-on ads around.
Heinz debuts global ad campaign celebrating fans ‘irrational love’ for the brand
Heinz has leaned heavily into its iconic legacy and dedicated fanbase as it celebrates the “irrational love” for the brand with its first ever global ad.
Nike Chinese New Year ad uses deep fake tech to portray China’s best athletes as their younger selves
Nike China has unveiled its Chinese New Year ad, recruiting the nation’s best-known athletes in a bid to inspire young people.
Six knockout World Cup 2022 campaigns winning the attention of Christmas consumers this winter
Marketing Beat takes a look at some of the best World Cup 2022 ad campaigns from some of the biggest brands in the world.
Sainsbury’s Christmas ad stars Alison Hammond in medieval tongue-in-cheek tale
Sainsbury’s has unveiled its 2022 Christmas ad ‘Once Upon a Pud’ featuring TV personality Alison Hammond and a voice-over from Stephen Fry.
Christmas ads 2022: TK Maxx ‘Nails Christmas for Less’
High street retailer TK Maxx has launched its 2022 Christmas campaign.
