Lexus has been revealed as the “Presenting Partner” for Sky Sports’ new channel Sky Sports Tennis. The partnership will be visible across multiple Sky Sports digital and social platforms, in…
Read MoreTikTok renews Wimbledon partnership
TikTok has partnered with Wimbledon for second year running and has launched a competition to find the next generation of tennis commentators.
Celebrity lobbyists call on Wimbledon to drop Barclays partnership
A range of top celebrity names have called on Wimbledon to end it sponsorship deal with Barclays Bank over the firm’s links to oil and gas.
LTA tasks BMB with driving youth engagement in tennis
The Lawn Tennis Association (LTA), British tennis’ governing body has today named creative agency BMB as the lead creative partner for LTA Youth.
Del Monte Foods snaps up tennis ace Cameron Norrie for marketing partnership
US canned fruit and veg firm, Del Monte has embarked upon a new commercial partnership with British men’s tennis number one Cameron Norrie.
BT and Warner Bros Discovery merge to create premium sport offering
BT Group and Warner Bros. Discovery have formed a new joint venture company to create a new premium sports offering for the UK and Ireland.
Tennis star Emma Raducanu scores Vodafone partnership
Vodafone has unveiled a new partnership with tennis star Emma Raducanu, making her the network provider’s first grassroots tennis ambassador.