Popular Scottish biscuit brand Walker’s Shortbread has enlisted former world tennis number one Andy Murray to serve up the classic Wimbledon treat of strawberries and cream to unsuspecting fans.
Surprising shoppers on Wimbledon high street in south-west London last week at a pop-up event, the three-time grand slam winner unveiled the ‘Andy Murray Signature Serve’ in partnership with Walker’s Shortbread.
The new dish offers a Scottish twist on the traditional strawberries and cream recipe, incorporating the brand’s famous shortbread fingers – a playful nod to Sir Andy’s favourite way of eating his own Wimbledon treat.
“For me the best way to enjoy strawberries and cream is with my fingers, and I love that Walker’s have created this special treat with their delicious Shortbread fingers inspired by that,” said Murray.
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“I like to eat my strawberries whole, the bigger the better. Strawberries with Walker’s Shortbread fingers is a classic serve.”
The partnership sees Murray become the Moray-based firm’s first-ever brand ambassador in its 127-year history, bringing together his status as both a Wimbledon and Scottish icon.
Nicky Walker, MD at Walker’s Shortbread, added: “At Walkers’, we are extremely proud of, and loyal to our traditional family recipes, as we celebrate Scotland at its finest”.
“The ‘Andy Murray Signature Serve’ does exactly that, blending our rich buttery shortbread with Andy’s playful twist and the prestigious flavours associated with the British tennis season.”
