Clothes ‘from the future’ brand – Vollebak – has created the first-ever billboard for Mars in a bid to promote its new three-dimensional logo.
M&M’s replaces its ‘spokescandies’ with US comedian Maya Rudolph
M&M’s has paused its ‘spokecandies’ branding and replaced them with US comedian Maya Rudolph.
FutureDeluxe appoints first UK MD
Creative studio FutureDeluxe has expanded its UK leadership team with the appointment of James Murray as managing director.
M&M’s introduces Purple, the first new character in a decade
M&M’s is expanding its crew of characters with the addition of a new character and ‘spokescandy’ – Purple.
Snickers urges supporters to go ‘full-fan’ this summer by supporting the Lionesses
Mars-owned Snickers has worked with creative firm The&Partnership on a new campaign centred around the ongoing 2022 Women’s Euros.
Co-op unveils branded partnership to help keep children entertained this summer
Co-op has unveiled a branded partnership campaign with five brands to help families keep their children entertained this summer.
Kind Snacks installs ‘Grab and Go’ billboard outside King’s Cross Station
Mars-owned Kind Snacks has launched a health-conscious activation at London’s King’s Cross station, allowing members of the public to select fresh fruit and Kind snack bars from an innovative pickable…
Read MoreMars boasts 45% female representation in ads, up 11% from 2018
Mars has announced that it has increased female representation across its advertising portfolio by 11% since it began auditing such figures in 2018.
M&M’s duets with Lil Nas X to promote diversity
M&M’S has announced a new partnership deal with Lil Nas X in a bid to ‘harness the power’ of his inclusive music and promote diversity.
World Federation of Advertisers unveils new global leadership team
The WFA has announced its new leadership team, with various senior appointments being made from advertiser associations and global brands.