Louis Vuitton has celebrated a collaboration with Yayoi Kusama by projecting the artist’s designs onto the façade of Harrods – a media first.
JD Sports 3D billboard ‘The Christmas Claw’ reaches out to Londoners in Piccadilly Circus
JD Sports has unveiled a state-of-the-art 3D billboard in Piccadilly Circus titled ‘The Christmas Claw’.
WhatsApp takes over Piccadilly Lights with mind-bending 3D billboard
As part of the final phase of its global campaign promoting its revamped privacy and safety features, international messaging service WhatsApp…
FIFA 23 3D billboard features digitised Kylian Mbappé and Christian Pulisic
American video game company Electronic Arts has debuted a 3D billboard to support the recent release of FIFA 23.
Subway’s new 3D billboard lets the public design their own subs
Subway has launched an interactive 3D billboard at Westfield Stratford City that allows members of the public to virtually build their own dream ‘sub’.
Fiery House of the Dragon 3D billboard sets Times Square alight
HBO has placed a 3D billboard of a fire-breathing dragon in Times Square to mark the release of the drama House of the Dragon.
Five of the best 3D billboards: the ‘new wave’ of OOH advertising
Marketing Beat takes a look at some of the recent 3D billboards that have captivated audiences and pushed boundaries in OOH advertising.