Digital department store Freemans has dropped its Christmas campaign early this year, in an aim to grow its existing customer base and attract new shoppers.
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Co-op unleashes member prices in playful Lucky Generals campaign
Co-op is focusing on members’ prices in a playful Lucky Generals campaign designed to promote its membership initiative and the introduction of Member Prices.
Tropicana launches vibrant new creative platform with latest TV ad
Fruit juice brand Tropicana has this week launched ‘It’s THAT Juice’, a bold new campaign that communicates a vibrant new creative identity.
Dove takes aim at gaming’s sexualisation of women in latest ad
Dove’s latest campaign has taken aim at the sexualisation of women and the related beauty standards in gaming.
Lynx spends £13m to prove Lynx Africa is the G.O.A.T.
Unilever spends £13 million on proving Lynx Africa’s G.O.A.T. status with latest campaign designed to appeal to a Gen-Z audience.
IPA celebrates 36 agencies who achieved CPD Gold Accreditation for professional development
The IPA has highlighted the 36 agencies that have achieved CPD Gold Accreditation for their ‘exceptional’ professional development in 2022.
Don’t Panic highlights alarming life expectancy gap in troubling new campaign for Health Equals
Don’t Panic has helped Health Equals launch a powerful new campaign #LivesCutShort that looks to address the inequalities in life expectancy…
DUDE: London fends off rivals to secure Affinity Petcare account
Creative agency DUDE: London has secured Affinity Petcare’s creative account on a three-year deal at the close of a competitive pitch process.
Knorr plays truth or dare in a new sustainability-focused campaign
Food brand Knorr has launched a new truth or dare campaign to get people thinking differently about sustainability and the food choices they make.
Bupa tackles negative care home stereotypes with playful new film
Healthcare provider Bupa is aiming to shine a spotlight on later life with the launch of a new campaign to support its ‘This is health’ brand platform.