Ritz has kicked off its first marketing campaign in several years with the launch of a new brand platform, developed in partnership with ELVIS.
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Durex reminds us that #FitMatters with latest campaign
Durex has launched its latest campaign, #FitMatters which aims to educate people on the importance of using a correctly fitting condom.
UM supports charities and community groups with fifth annual impact day
Universal McCann (UM) yesterday (21 July) held its fifth annual annual ‘Impact Day’, which aims to bring its global teams closer together.
SHOCK TACTICS: Three of the best ads fighting for your attention
SHOCK TACTICS: Marketing Beat takes a closer look at three of the best ads fighting for your attention in recent weeks.
Evolve or face extinction: How marketers can adapt to a post-cookie world
Marketing Beat takes a closer look at what the end of third-party cookies will mean for the industry, and how it can adapt to these changes.
GSK’s Panadol unveils new brand campaign by WPP
Panadol has unveiled a new ‘purpose-driven, inclusive platform’ spearheaded by a 30-second TV ad created by London-based WPP.
The Premier League plans to eradicate gambling shirt sponsors but allow sleeve placings
The Premier League has plans to eradicate front-of-shirt sponsorship by gambling brands over the next three to five years.
Gala bingo unveils new brand campaign to ‘bring the joy back to bingo’
Gala Bingo has unveiled its new multi-media brand campaign in a bid to ‘bring the joy back to bingo’ in Britain.
Open University works with Havas to unveil new brand platform
The Open University (OU) has worked with ‘big six’ agency Havas to unveil a major new brand platform ‘The Future is Open’.
Old Mout cider unveils its ‘biggest ever’ campaign with WWF
Old Mout cider has launched its ‘biggest ever’ marketing campaign, as it enters its fourth year in partnership with wildlife conservation charity WWF.