Amazon is making large gains among UK ecommerce businesses growing its ad share from 1.7% to 6.1% over the last quarter.
Nielsen debuts cross-platform global audience measurement solution
Audience measurement company Nielsen has unveiled a global cross-media measurement solution for publishers and platforms.
News UK unveils ‘industry-first’ publisher ad tool
News UK has unveiled an ‘industry-first’ publisher planning tool, Nucleus Plan, with an aim to introduce a ‘post-cookie’ world.
Google faces mammoth £14bn advertising lawsuit in UK courts
Google is facing a mammoth £13.6b lawsuit after the UK’s antitrust court agreed to merge two separate claims into a single class action suit.
GroupM and Amazon Ads collaborate on creator-led content
WPP’s GroupM has partnered with Amazon Ads to deliver creator-led shoppable content to the e-commerce giant’s suite of advertising services.
City minister calls for FCA to set softer and clear approach to crypto rules
The city minister has called for the Financial Conduct Authority (FCA) to take a softer and clearer approach to new cryptocurrency marketing rules – only days after they were introduced.
YouTube cracks down on use of ad blockers, causing widespread frustration
Video sharing site YouTube has reportedly begun using pop-up windows to warn users against the use of ad blockers.
Google Ads rolls out slew of groundbreaking features
Google has this week rolled out its Demand Gen proposition, which is set to enable advertisers to more easily find and convert consumers.
ITV expands linear addressable ad network to over a million households
ITV has launched linear addressable advertising across ITV2, ITV3, ITV4 and ITVBe in 1.3 million YouView homes.
ITV AdLabs supercharges emotional targeting proposition
ITV AdLabs is upgrading its Automated Contextual Targeting (ACT) tool in partnership with search intelligence platform Captify.