Sony Playstation has launched a new campaign to revamp its subscription service PS Plus with a tense and cryptic video spot.
2050 London launches Lennie James-narrated spot for NHS recruitment drive
Creative agency 2050 London has worked with the NHS’ Operational Delivery Networks (ODN) to launch a recruitment drive.
Old Mout cider unveils its ‘biggest ever’ campaign with WWF
Old Mout cider has launched its ‘biggest ever’ marketing campaign, as it enters its fourth year in partnership with wildlife conservation charity WWF.
Time’s up for Time Out: Iconic mag publishes final print issue after 54 years
Iconic London magazine Time Out released its final print issue yesterday, announcing that it will now be re-focusing digital media and live events.
ITV to air two Love Island shows in 2023
ITV and Lifted Entertainment have announced that two new series of Love Island will air on ITV2 and ITVX next year.
Oumph! scoops up Silver Lion at Cannes for chilling LOLA Mullenlowe spot
Plant-based food brand, Oumph! has won a silver Lion at this year’s Cannes festival for its LOLA MullenLowe spot launched in Sweden last year.
Diesel creates a new club-themed campaign for its Track Denim range
Diesel has teamed up with The Sunshine Company and Ewen Spencer to create a club-themed campaign for the brands Track Denim range.
UK retailers failing to adapt to consumers’ digital needs, report reveals
MoEngage’s latest report has found a growing personalisation gap between UK retailers and their customers’ increasingly digital-first demands.
Calilujah! Califia Farms pushes its plant-based milk with multi-media campaign
Non-dairy drinks company Califia Farms has launched a nationwide broadcast and out-of-home campaign to promote its plant-based milk Calilujah!
Sky and Netflix release innovative spot to promote ongoing partnership
Sky Creative has tapped London-based production house Familia to run a new campaign promoting Sky and Netflix’s ongoing content partnership.
Depop links up with Charli XCX to power latest campaign
Second-hand online fashion retailer Depop has partnered with singer-songwriter Charli XCX to power its latest promotional campaign.
Vodafone taps Emma Raducanu for Wimbledon-themed AR Snapchat experience
Vodafone has partnered with Wimbledon to create a tennis-themed AR experience on Snapchat, with brand ambassador Emma Raducanu.
WPP teams up with Ukrainian government to support economic recovery
WPP has partnered up with the Ukrainian government to attract investment into Ukraine to help rebuild the country’s economy.
Coke backs Fuze Tea as brand sets its sights on Lipton’s market share
Marketing Beat sits down with Coke’s senior director of brand strategy for tea, George Wheen to discuss Fuze Tea’s long-term ambitions.
Playstation promotes its subscription service ‘PS Plus’ with cryptic video spot
Sony Playstation has launched a new campaign to revamp its subscription service PS Plus with a tense and cryptic video spot.
2050 London launches Lennie James-narrated spot for NHS recruitment drive
Creative agency 2050 London has worked with the NHS’ Operational Delivery Networks (ODN) to launch a recruitment drive.
Old Mout cider unveils its ‘biggest ever’ campaign with WWF
Old Mout cider has launched its ‘biggest ever’ marketing campaign, as it enters its fourth year in partnership with wildlife conservation charity WWF.
Time’s up for Time Out: Iconic mag publishes final print issue after 54 years
Iconic London magazine Time Out released its final print issue yesterday, announcing that it will now be re-focusing digital media and live events.
ITV to air two Love Island shows in 2023
ITV and Lifted Entertainment have announced that two new series of Love Island will air on ITV2 and ITVX next year.
Oumph! scoops up Silver Lion at Cannes for chilling LOLA Mullenlowe spot
Plant-based food brand, Oumph! has won a silver Lion at this year’s Cannes festival for its LOLA MullenLowe spot launched in Sweden last year.
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Coke backs Fuze Tea as brand sets its sights on Lipton’s market share
Marketing Beat sits down with Coke’s senior director of brand strategy for tea, George Wheen to discuss Fuze Tea’s long-term ambitions.
Acxiom’s EVP Mike Menzer on consumer trust and data chaos
Acxiom’s executive VP and general manager, Mike Menzer imparts his wisdom on how brands should deal with data overload and data trust.
Open season: A deep-dive into the cut-throat, unregulated UK political ad industry
Marketing Beat takes a deep-dive into the cut-throat, win-at-all-costs unregulated British political advertising industry, with iconic recent campaigns.
Five of the best 3D billboards: the ‘new wave’ of OOH advertising
Marketing Beat takes a look at some of the recent 3D billboards that have captivated audiences and pushed boundaries in OOH advertising.