Sainsbury’s has seen a strong performance in its full year profits for 2023/24, thanks to Nectar Prices and a “relentless investment in price”.
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Sainsbury’s allows advertisers to create ‘branded shops’ online
Sainsbury’s is allowing advertisers to create ‘branded shop-in-shops’ on its consumer-facing website, using the Nectar360 ecommerce media platform.
Nectar 360 partners with The Trade Desk for open internet retail media offer
Nectar 360 has partnered with ad tech firm The Trade Desk to enable brands to curate targeted retail media campaigns tailored to Nectar audiences.
Nectar adds Apple, Disney+ and Screwfix as it turbocharges loyalty offering
Nectar has added Apple, Disney+, TUI and Screwfix as it turbocharges its loyalty offering and scales up its network of affiliate partnerships.
Sainsbury’s supercharges retail media network in partnership with Clear Channel
Sainsbury’s, Nectar360 and Clear Channel are celebrating 25 years of partnership with the expansion of their combined digital screen network.
Tesco and Sainsbury’s under fire as ‘dodgy’ loyalty offers exposed
Tesco and Sainsbury’a have been accused of deceiving consumers with ‘dodgy’ tactics on loyalty offers, giving the impression of better saving.
Channel 4 and Boots merge customer data for better ad targeting
Channel 4 has partnered with Boots in a bid to more accurately target customers using the public broadcaster’s streaming platform.
Retail media ad revenue predicted to outstrip TV within 5 years
Retail media ad revenue is predicted to outstrip television sales by 2028, with the medium set to grow by 9.9% this year alone.
Channel 4 enters data partnership with Sainsbury’s Nectar in latest broadcaster retail media collab
Channel 4’s commercial department, 4Sales, has entered a data partnership with Sainsbury’s Nectar to “revolutionise” ad targeting on All 4.