Bacardí has appointed former Kraft Heinz chief marketing officer Irina Rodina as its new senior vice-president for marketing strategy and operations.
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Bacardi unveils ‘Move Like It’s Summer’ campaign
Bacardi has launched its “Move Like It’s Summer” campaign, encouraging people to embrace their “summer selves”.
Dog Cat & Mouse appoints former IPA president and VCCP founder to board
Independent creative agency Dog Cat & Mouse has named former IPA president and VCCP founder Ian Priest as its new non-executive chairman.
Hugo Boss appoints JD Sports executive as its senior VP of global marketing
Hugo Boss has appointed former JD Sports executive Nadia Kokni as its new senior vice president of global marketing.
Chapel Down Group appoints former Carlsberg marketing VP as its new CMO
Chapel Down Group, an English wine producer, has appointed Liam Newton as its new chief marketing officer.
WPP acquires JeffreyGroup creating the largest agency presence in Latin America
WPP has acquired JeffreyGroup, an agency hailed as one of the most respected independent corporate communications firms in Latin America.
Aperol brings a taste of Italy to Covent Garden with pop-up piazza
Aperol Spritz is recreating an Italian piazza in Covent Garden, complete with pavement-style seating and a double-tier bar.