Dentsu has been awarded Network of The Year at Adfest 2022 for a sixth time running, winning a combined 40 awards across 15 categories.
Group companies from around the world won two Grande, one Lotus Roots, seven Gold, 13 Silver and 17 Bronze awards.
The agency businesses included Dentsu Inc. (Tokyo and Osaka), PR Consulting Dentsu (Tokyo), Dentsu Live (Tokyo), Dentsu Creative X (Tokyo), Dentsu Kyushu (Fukuoka), dentsumcgarrybowen Taiwan (Taipei), dentsumcgarrybowen China (Shanghai), Dentsu One (Bangkok), Dentsu Jayme Syfu (Manila), BWM Isobar (Sydney) and Merkle (Sydney).
The two Grande awards were in categories “Digital Craft Lotus” and “Film Craft Lotus”.
READ MORE: Dentsu becomes latest firm to pull out of Russia
Adfest 2022 Agency of The Year was awarded to Saatchi and Saatchi for its “Made from Melbourne” and “Donation Dollar” campaigns, while Media Agency of The Year was won by Havas Middle East for the “Liquid Billboard” Adidas campaign.
“This year’s Special Award winners really represent the diversity and creative excellence that thrive in the region,” Adfest chairman Vinit Suraphongchai said.
“Every year our winners astound, delight and inspire our industry. Congratulations to all the well-deserved stars and kudos for creating such impactful and boundary-breaking works.”
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