Aviation Gin and British Airways have announced a new partnership, with the gin now available for customers to buy on all long-haul and short-haul flights.
The news follows the October 2021 launch of the Aviation bar in the airline’s JFK airport club lounge.
British Airways will also introduce a new route to Portland, Oregon on 3 June, the city in which Ryan Reynolds’ gin was founded back in 2006.
The route is set to see planes take off five times a week and will open a variety of west-coast connections for the transport company’s customers to explore.
The gin itself is said to be “infused with a democratic blend of botanicals” in order to “create a smoother, softer, more refined take on gin”.
READ MORE: Johnnie Walker unveils ‘First Strides’ grant fund
“Offering our customers a premium experience throughout their journey is important to us,” British Airways director of brand and customer experience Tom Stevens said.
“Partnering with Aviation American Gin is another great addition to our on-board service.”
Aviation American Gin international brand director Gareth Williams added: “We’re so excited to get on board with the UK flag carrier British Airways and take Aviation American Gin to new heights – the sky!”
“Through this partnership, we’re keen to enhance each traveller’s experience with a deliciously refreshing Aviation Gin cocktail for flyers to enjoy on journeys near and far, offering an American twist on this quintessentially British drink!”
Click here to sign up to Marketing Beat’s free daily email newsletter
