The British Heart Foundation (BHF) has ‘flatlined’ live Twitch streams as part of a new campaign to increase awareness of cardiac arrests.
Hellmann’s unveils new virtual anti-food waste campaign aimed at gamers
Hellmans has unveiled a new creator-led campaign entitled “No space for food waste”.
EE enlists leading Twitch streamers for UK-wide Fortnite showdown
EE is challenging UK Fortnite fans to take on some of the world’s leading Twitch streamers to be in with a chance of winning new consoles.
WhatsApp takes over Piccadilly Lights with mind-bending 3D billboard
As part of the final phase of its global campaign promoting its revamped privacy and safety features, international messaging service WhatsApp…
Keeping up with the kids: why marketers are responsible for Generation Alpha
Kids Industries’ ceo Gary Pope explains why digital streaming services and gaming platforms mean marketing to kids has changed forever.
Lacoste teams up with Minecraft to bring gamers exclusive clothing collection
Lacoste has teamed up with Minecraft to bring gamers a clothing collection that “suits every gaming style”.