Wavemaker UK has appointed Sam Bird to the role of managing director, content and brand experience.
NSPCC enlists Sex Education’s T’Nia Miller for poignant new ad
The NSPCC has recruited Sex Education actress T’Nia Williams to star in its latest campaign film that lays bare the emotional realities of parenting.
System1 wins a staggering 200 new clients in one year
Marketing effectiveness platform System1 has seen a 46% increase in year-on-year sales, spearheaded by 60 new clients wins over the last quarter.
New Commercial Arts poaches London rival’s business development director
New Commercial Arts has named Imogen Turner as its new business development director, beginning her role effective immediately.
Walkers plays on family tensions in 2023 Christmas ad
Walkers is playing on the nation’s love of sharing with its 2023 Christmas ad campaign that highlights the frustrations and tensions…
‘Bang average’: 100 marketers’ thoughts on the state of modern advertising
Disappointing creative and no sense of humour – Contagious’ Phoebe O’Connell uncovers what top-level execs think about the state of advertising.
Tourism Ireland taps into ITVX’s dynamic ads proposition to launch highly-targeted new campaign
A wide-ranging partnership between ITV, Adylic, OMD and Tourism Ireland has launched a new ‘data-driven dynamic’ creative campaign on…
GambleAware campaign squashes stigma surrounding gambling harms
GambleAware has unveiled a major new integrated campaign in a bid to reduce the stigma people feel surrounding gambling harms.
Channel 4 enters data partnership with Sainsbury’s Nectar in latest broadcaster retail media collab
Channel 4’s commercial department, 4Sales, has entered a data partnership with Sainsbury’s Nectar to “revolutionise” ad targeting on All 4.
Channel 4 pulls bizarre OOH stunt in Birmingham town centre to promote new show
Channel 4’s in-house creative agency 4creative has unveiled an attention-grabbing out-of-home stunt in Birmingham city centre to promote the…