The ASA (Advertising Standards Authority) will ban adverts making misleading climate positive claims following concerns over the validity of carbon offset schemes.
Clean Creatives: More than 500 agencies have pledged not to work with ‘fossil fuels polluters’
The campaign Clean Creatives say 530 agencies have now signed their pledge not to work with “fossil fuels polluters”.
Lufthansa greenwashing ad banned for bold ‘protecting the world’s future’ claim
Lufthansa has had a poster advertisement banned by the ASA for making an unsubstantiated claim about the airline’s environmental impact.
ASA set to crackdown on ‘hot air’ greenwashing claims made in ads
The ASA is set to crackdown on greenwashing environmental claims made in ads amid confusion around terms ‘net zero’ and ‘carbon neutral’.
HSBC out-of-home ads banned for greenwashing
Two out-of-home (OOH) posters for HSBC, located in Bristol and London, have been banned by the ASA for greenwashing.
British Cycling facing tidal wave of criticism after Shell sponsorship announcement
British Cycling is facing mounting criticism amidst accusations of greenwashing following the announcement earlier this week of an 8-year sponsorship deal with oil and gas giant Shell. Cycling’s governing body…
Read MoreStarcom releases sustainability report to address ‘marketing tension’
Starcom has announced the launch of a new micro-site that includes a report on sustainability challenges within the industry.
Activist group hacks airline outdoor ads to criticise their carbon footprints
Brandalism, an advertising activist group, has hijacked 500 billboards across Europe to criticise the role airline ads play in encouraging pollution.
Persil ad banned for greenwashing and making unsubstantiated environmental claims
A TV ad for Persil washing liquid has been banned by the Advertising Standards Authority (ASA) for making unsubstantiated environmental claims.
Tesco greenwashing ad banned for ‘misleading’ consumers
Tesco has had Plant Chef Burger advertisements banned by the Advertising Standards Authority (ASA) for having misleading environmental claims.