A new global brand campaign from Carlsberg highlights the powers of curiosity by showcasing the beer’s heritage, with dancing Romans, modern-day clubbers and jazz singers.
Cost-of-living, AI and greenwashing: UK marketers share their biggest concerns
Top UK marketers tell Marketing Beat all about the recurring themes that are shaping their working lives such as the cost-of-living, AI and greenwashing.
The Creative’s Choice: which ads made their mark in 2023 – and why?
The UK’s top creatives take the chance to wax lyrical about their favourite creative works of 2023, ranging from the sublime to the ridiculous.
Audible harnesses the power of storytelling with out-of-this-world OOH
Audible illustrates how storytelling can dramatically transform the everyday through an innovative out-of-home campaign.
An unfortunate series of events befalls the public in latest Audible campaign
Audiobook platform Audible is channelling its wacky new brand identity with the second instalment of its ‘Laugh Through With Comedy’ campaign.
NatWest celebrates SME ‘rockstars’ in latest ad campaign
Mettle, NatWest’s digital business bank account for small businesses has today (9 May) launched a new campaign that aims to elevate the…
VisitDenmark launches truly bonkers deepfake ad written entirely by AI
Visit Denmark has harnessed AI technology to bring some of the world’s most famous tourists attractions to life with a clear message: “Don’t come…
Thortful.com cards brings emotions to life in debut campaign with Fold7 and Wake The Bear
Thortful.com has unveiled its first campaign with newly appointed Miroma Group sister companies, Fold7 and Wake The Bear.
Capital One UK focuses on ‘One Good Thing’ with latest DOOH campaign
US financial services firm Capital One has this month launched a UK-wide digital out-of-home (DOOH) campaign in support of a new TV spot.