Dr Martens has appointed non-executive director Ije Nwokorie to the newly-created role of chief brand officer, effective 1st February 2024.
Dr Martens re-defines strength with radical new brand platform
Dr Martens is cementing its place at the forefront of progressive culture with a radical new global brand platform, ‘Made Strong’.
Dr Martens selects Havas Entertainment to lead EMEA media account
Dr Martens has selected Havas Entertainment as its lead EMEA agency for comms strategy and media implementation across key EMEA markets.
Dr. Martens unveils ‘Broken In’ brand platform through new fashion magazine
Dr. Martens has partnered with Original Shift magazine to to launch an anthology of stories, culture and community in a limited-edition ‘zine’.
Nike, Spotify and Vans among Generation Z’s favourite brands
Nike, Spotify and Vans are among a list of brands that Seed marketing agency have found to be Generation Z’s favourite names.
Dr Martens pairs up with Depop to sell secondhand boots
Dr Martens has paired up with the online marketplace Depop to enter the resale market and sell secondhand or refurbished boots to consumers.