Birds Eye has relaunched its ‘Green Cuisine’ brand platform with a new TV ad campaign created with McCann London.
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McCann creates Web3 experience to showcase its campaigns virtually
McCann Worldgroup has unveiled ‘MWverse’, a Web3 experience that showcases the agency’s most recent campaigns virtually.
Madeleine McCann burger ad banned by ASA
Three social media posts from The Otley Burger Company have been banned by the ASA for referencing Madeleine McCann.
McCann Worldgroup UK and Europe appoints new president
McCann UK & Europe president Mark Lund retires
East Midlands Railway picks five agencies for creative roster
East Midlands Railway has selected five agencies to place on its creative roster, concluding a review process kicked off earlier this year.
Raft of agencies awarded IPA mental health badge of honour
Close to 70 companies have been awarded the IPA’s People First Promise badge for illustrating clear dedication to their employees’ mental health.
Clean Creatives: ‘turning down the oil and gas giants is not difficult’
Marketing Beat attended a Clean Creatives panel discussion following a screening of their F list awards highlighting the most polluting agencies.
Who wins? Clean Creatives gives out F-List prizes to adland’s top polluters
Just weeks ahead of the much discussed Cannes Lions festival, industry activist group Clean Creatives has announced the winners of a very different sort of prize.
WARC: UK agencies are ranked ‘most effective’ within EMEA
The UK has come out on top as the most effective advertising market in the EMEA region, according to insight from WARC’s latest rankings