The Co-op has praised the success of its advertising in helping it recruit over one million members in 2023, more than in 2021 and 2022 combined.
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Tesla ups advertising spend despite Musk’s disapproval
BT and Global partner to supercharge UK’s DOOH advertising
BT and Global have inked a 10-year partnership to upgrade the UK’s ‘legacy payphones’, bringing hyper-local advertising to 200 towns and cities.
Global ‘outraged and surprised’ at BBC’s plans to introduce advertising
Global has strongly criticised the BBC’s plans to introduce advertising across its UK radio programmes and audio output for the very first time.
ITV showcases power of advertising in driving positive social change
ITV’s ‘Britain Get Talking’ campaign developed with Uncommon Creative Studio has seen up to 7.2 million Britons connect with each other.
Almost 60% of Brits think there is ‘too much’ advertising on social media
Research reveals that brand strategy on social media needs constant adjusting to keep up with how the platform have changed.
ITV profits slump following ‘severe decline’ in linear advertising
Little Moons joins the Conscious Advertising Network
Little Moons has joined the CAN as it looks to align itself with the organisation’s commitments towards responsible advertising.
20 years of Facebook: How the social media giant has changed advertising
As Facebook celebrates its 20th anniversary, we examine the radical impact that the social network has had on the advertising and marketing industries.
European Union cracks down on political advertising in run-up to elections
The European Union has strengthened rules around political advertising in a bid to block out foreign influences in the run-up to key votes.