Ribena has launched an all-new campaign and brand platform in collaboration with London agency BBH, investing £7 million in ‘Chin Up!’
Search Results for “poke fun”
Wickes’ CMO Gary Kibble on challenging stereotypes and the importance of authenticity
Marketing Beat speaks to Wickes chief marketing and digital officer Gary Kibble to delve into modern marketing and the retailer’s latest campaigns.
Bee-dets for bees: Victorian Plumbing celebrates World Bee Day
In celebration of World Bee Day on 20 May, Victorian Plumbing has released a miniature, “bee-sized” bidet for the ‘Save the Bees’ appeal.
Disney unveils new homeware brand
Disney has unveiled its first interiors and home brand titled Disney Home, which will include affordable children lines and on-trend “chic” products.
Opinion: Dr Melisa Mete on the Asda and Waitrose ‘Essentials’ debate
Dr Melisa Mete, lecturer in marketing at Henley Business School, shares her take on the Asda and Waitrose branding battle.
Ofcom strips RT of UK broadcasting licence
TV news channel RT, formerly Russia Today, has had its licence to broadcast in the UK revoked by the media regulator Ofcom. Ofcom has withdrawn the licence on the basis…
Read MoreTourism Ireland unveils new interactive St. Patrick’s Day campaign
Tourism Ireland has revealed that it will turn digital billboards around the world into virtual music venues to celebrate Irish culture this St. Patrick’s Day. The billboards will be in…
Read MoreMcDonald’s temporarily shuts restaurants in Russia
McDonald’s has become the latest company to pause all its operations in Russia amid the invasion of Ukraine.