Iconic fashion house Lacoste has unveiled its latest big-budget brand campaign, recruiting big names from the worlds of tennis and the arts.
Reckitt appoints McCann Content Studio to UK social and influencer account
Reckitt has appointed McCann London’s in-house social and influencer specialist unit as the new UK social and influencer agency of record.
Fashion retailers slash marketing budgets as recession’s impact persists
Fashion retailers are slashing their marketing budgets as persistently tough economic headwinds place increasing uncertainty on campaigns.
Shelter partners with Rankin for sustainable fashion launch
Shelter has partnered with renowned photographer Rankin to showcase its sustainable fashion offering available across its charity chops nationwide.
TUI reimagines in-flight safety film as a cinematic rollercoaster
TUI has unveiled a new take on the classic in-flight safety film by re-imagining it through a series of vignettes celebrating the world of cinema.
WPP stumbles into 2024 as competitors pull further away
WPP has stumbled into 2024 with a -1.6% drop in organic revenue, lagging considerably far behind rivals Publicis (up 5.3%), Omnicom (4%).
UK adspend grows 6.1% to £36.6 billion as online dominates
The UK advertising market reported a £36.6 billion adspend in 2023, a 6.1% increase in investment on 2022, the 13th annual expansion in 14 years.
M&C Saatchi poaches We Are Social creative director
MC Saatchi has hired We Are Social creative director Seth Jones who joins the creative agency effective immediately.
Tails lets loose thousands of labradors for new brand platform launch
Tails.com has unveiled a new brand platform, illustrating how our canine friends are’ never average’ through a colourful new campaign.
The Guardian pens open letter to ad industry as death of cookies threatens funding model
The Guardian newspaper has penned a new blog and open letter to the the ad industry after it updated the first layer of its consent banner.