Google is once again delaying the depreciation of third-party cookies the search engine firm said on Tuesday, ahead of its quarterly results.
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The Guardian pens open letter to ad industry as death of cookies threatens funding model
The Guardian newspaper has penned a new blog and open letter to the the ad industry after it updated the first layer of its consent banner.
Sir Martin Sorrell: ‘The data landscape has shifted hugely with the death of slow cookies’
S4 Capital chairman Sir Martin Sorrell invests in cookieless future as he wonders why advertisers are not more worried about the impact of the digital shift.
WeRoad gives away 14k fortune cookies in pan-European campaign
WeRoad his giving away 14,000 fortune cookies to members of the public across key European cities in celebration of Lunar New Year 2024.
Lunar New Year campaign centres fortune cookies in anti-discrimination drive
CMA says Google cannot phase out third-party cookies until its concerns are addressed
The CMA has said that Google “cannot proceed with third-party cookie deprecation” until its concerns are resolved.
Amazon strikes fresh deal with Reach over cookies
Amazon has struck a fresh deal with the UK’s largest publication Reach, helping it to obtain customer data in order to target online advertising.
Doomsday Preppers: Are marketers truly ready for the death of third-party cookies?
With Google finally set to phase out third-party cookies for good by the end 2024, will marketers truly be able to cope with this seismic shift?
Google Privacy Sandbox: Date for phasing out third-party cookies confirmed
Google is finally set to phase out third-party cookies after twice delaying the move over the past couple of years.
WeRoad gives out 22,000 fortune cookies across Europe in latest guerrilla campaign
WeRoad has distributed 22,000 fortune cookies across London and other major European cities in its latest guerrilla marketing campaign.