Channel 4 has seen its streaming revenues grow by more than a fifth (22%) year-on-year, registering a total of 6.5 billion viewer minutes.
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Channel 4 taps into top comedians for new Dairylea brand series
Channel 4 secures landmark sponsorship deal with iD Mobile
Virtual network operator iD Mobile will sponsor ‘E4 Bright Entertainment’ from today (May 1), in a landmark new deal secured by Channel 4 Sales.
Channel 4 registers strongest-ever streaming figures
Channel 4 registered its biggest ever month for streaming in March, with the record figures spearheaded by growth from young viewers.
Channel 4 Sales secures new sponsorship deals with Boots and dating app Even
Channel 4 to invest millions of media spend into ‘overlooked’ entrepreneurs
Channel 4’s ‘airtime-for-equity’ scheme gives startups the chance to advertise on TV in exchange for a minority stake in the business.
Channel 4 suffers further setback with senior duo to depart
Channel 4’s senior exodus has continued this week with both Jonathan Lewis and Clare Peters leaving the public broadcaster.
Former Channel 4 CMO unveiled as new M&C Saatchi chief executive
Former Channel 4 CMO Zaid Al-Qassab has been named as the new group chief executive of London shop M&C Saatchi, his first agency role.
Channel 4 unveils digital-first streamer plan as CMO exits
Channel 4 has said that it intends to become a digital-first public service streamer by 2030, unveiling a five-point strategy named ‘Fast Forward’.